Ruder Finn - What's Next

Public Relations News & PR Firms Coverage

Latest PR firm news, commentary & professional development.

Last Updated: Wed., Nov. 12, 2025 @ 3:00 pm

PR Firm News: Public Relations Global Network Adds Rooster

Wed., Nov. 12, 2025

By Steve Barnes

RoosterThe Public Relations Global Network adds Rooster, a London-based agency, as its newest member for the United Kingdom... Spectrum Science launches Mo (short for Momentum), an AI-powered platform... Kinetic Marketing Communications, a women-owned marketing communications agency and on-demand marketing talent firm, launches its Strategic Marketing AI Framework.

On the Move: Ruder Finn Recruits Mullins

Wed., Nov. 12, 2025

By Steve Barnes

Brent MullinsRuder Finn hires Brent Mullins as SVP, talent and partnerships. Mullins joins the agency from 160over90, where he was VP, entertainment marketing... Allison Worldwide names Katie Huang Shin global president, technology, effective Nov. 14... Vasion, which provides serverless printing and AI-enabled automation, appoints Cindy White as CMO.

U of Washington Seeks to Boost Biz School

Wed., Nov. 12, 2025

By Kevin McCauley

FosterThe University of Washington wants to enroll a PR firm to promote its Michael G. Foster School of Business via a hands-on, results-driven media relations campaign.

GEO and Reputation Management

Wed., Nov. 12, 2025

By Katelyn Holbrook

HolbrookAs AI adoption accelerates, Generative Engine Optimization is quickly becoming a core function of modern reputation management.

Purposeful Advisors Adds Healthcare Pro Clarke

Wed., Nov. 12, 2025

By Kevin McCauley

Havilah ClarkeHavilah Clarke, head of marketing and communications at the Huntsman Mental Health Foundation and Institute, has joined Purposeful Advisors as a managing director.

IPG Posts 5% Dip in Last Gasp as Public Company

Tue., Nov. 11, 2025

By Kevin McCauley

Philippe KrakowskyInterpublic posted a 5.1 percent drop in Q3 net revenues to $2.5B as CEO Philippe Krakowsky reports the final financial results of the publicly traded company.

Michigan County Mounts PR Search

Tue., Nov. 11, 2025

By Kevin McCauley

Grand TraverseGrand Traverse County, which has about 100K people living in northern Michigan, is looking for a partner to handle marketing and communications services.

Commentary

Cold as ICE

Tue., Nov. 11, 2025

By Kevin McCauley

ICEA huge PR opportunity looms for a firm that is willing to take some heat by promoting Immigration & Customs Enforcement... Disgraced New York mayor Eric Adams couldn't wait to make another pilgrimage to Israel to stick it to his successor Zohran Mamdani... Hats off to Berkshire Hathaway’s Warren Buffett for writing his always engaging and witty annual reports over the years. He's retiring his pen at age 95.

Accounts in Transit: Redpoint Books Japan's Kintetsu Railway

Tue., Nov. 11, 2025

By Steve Barnes

KintetsuRedpoint is named US-based PR agency of record for Kintetsu Railway, the largest private railway system in Japan...Ogilvy Health is named PR and marketing agency of record for Azurity Pharmaceuticals... Zapwater Communications signs on .HERE Maldives, a resort operated by Seaside Collection... Cherish PR's London-based team has been engaged by the Lagos International Theatre Festival for a UK PR brief to raise awareness of this year’s Festival.

On the Move: Mod Op Adds John Powers and Alan Kipust

Tue., Nov. 11, 2025

By Steve Barnes

ModOpMod Op brings on John Powers and Alan Kipust as part of its Executive in Residence program, which already includes former Dun & Bradstreet chief data officer Monica Richter... Takeda Pharmaceuticals hires James-Denton Wyllie as head of R&D and external innovation communications... Veeam Software, which specializes in data resilience solutions, appoints Allison Cerra as CMO.

PR Firm News: Ruder Finn Unveils rf.StoryLab

Tue., Nov. 11, 2025

By Steve Barnes

Ruder FinnRuder Finn launches rf.StoryLab, a creative incubator that merges generative AI tools with human-powered creative vision... Do It On, a Lisbon-based marketing and communication agency, joins INT. Agencies, an international collective of independent full-service agencies with a presence across five continents... The Public Relations Society of America releases “AI Prompting 101: A ‘Start Here’ Guide for Professional Communicators,” a resource offering practical, structured guidance to help communications pros integrate generative AI tools into their daily work.