Ruder Finn - What's Next

Deadline for O'Dwyer's annual PR firm rankings is Mar. 11 >> Instructions

PR News & Commentary

Last Updated: Thu., Feb. 29, 2024 @ 5:35 pm

CHP Targets Distracted Teenager Driving

Thu., Feb. 29, 2024

By Kevin McCauley

CHPThe California Highway Patrol is looking for a non-profit group to develop a public awareness and educational campaign to warn about the dangers of distracted teenager driving.

Commentary

Oprah Ditches Weight Watchers

Thu., Feb. 29, 2024

By Kevin McCauley

OprahOprah Winfrey's decision to stand down from Weight Watchers board magnifies the danger of using a celebrity spokesperson, even one as admired and beloved as the actress/talk show host... Big Oil uses "carbon capture" to combat global warming as PR smokescreen... Team Biden whistles past graveyard as it downplays Michigan primary results.

Shetland Spaceport Blasts Off in DC

Thu., Feb. 29, 2024

By Kevin McCauley

SaxavordScotland’s SaxaVord Spaceport, which is the UK’s only facility for vertical rocket launches, has hired Alexandria’s Brian Glackin & Assocs. for Washington representation on aerospace and defense matters.

On the Move: Caliber Corporate Advisers Ups Rodriguez to CEO

Thu., Feb. 29, 2024

By Steve Barnes

Grace Keith RodriguezCaliber Corporate Advisers, which works with clients in fintech and financial services, promotes Grace Keith Rodriguez to CEO... Hill & Knowlton and BCW, which will merge as of July 1 to form Burson, fill out executive ranks... Rubenstein Public Relations brings on Andrew Bard as a VP in its corporate communications group... Nickerson hires Alyssa Jewell as senior manager of PR and communications.

News of Firms: Stagwell Acquires WHAT'S NEXT PARTNERS

Thu., Feb. 29, 2024

By Steve Barnes

WNPStagwell reaches an agreement to acquire WHAT'S NEXT PARTNERS, a French digital brand and marketing consultancy... A D S Simon Media survey found that 82 percent of PR pros view the election year as either an opportunity or a challenge for their media relations plans... Allison launches Allison AI integrated suite of products/services.

5W Public Relations Works Webull's SPAC

Wed., Feb. 28, 2024

By Kevin McCauley

Webull5W Public Relations represents Webull as the digital broker with 20M users plans to go public via a $7.3B SPAC merger with SK Growth Opportunities Corp.

Real Chemistryís Isidro Shifts Narrative

Wed., Feb. 28, 2024

By Kevin McCauley

LoIsidroLo Isidro, senior director at Real Chemistry with more than a decade of strategic communications and PA experience, has joined Narrative Strategies.

Joele Frank Handles Thrasioís Chapter 11

Wed., Feb. 28, 2024

By Kevin McCauley

ThrasioJoele Frank is working for Thrasio Holdings as the top Amazon aggregator declares Chapter 11 reorganization as the e-commerce frenzy slows in the aftermath of the pandemic.

Events: NPC Spotlights Dangers Faced by Reporters in Russia

Wed., Feb. 28, 2024

By Steve Barnes

AnnaThe National Press Club is holding a March 20 screening of a film that depicts the dangers journalists face in Vladimir Putin’s Russia... News platform Semafor, in partnership with Gallup, will present an exclusive first look at its 2024 World Happiness Report on March 20 from 9 to 11:30 a.m... The Museum of Public Relations is sponsoring a March 14 event that looks at the role communicators played in gaining equal rights for women.

On the Move: APCO's Camarco Unit Names Cohen Tech Leader

Wed., Feb. 28, 2024

By Steve Barnes

Marc CohenCamarco, the London-based financial and corporate communications shop owned by APCO, names Marc Cohen to lead its technology sector... Imre names Aleisia Gibson Wright as chief growth officer and Maryann Kuzel as EVP of data and analytics... Penta Group elects Stacy Kerr and Jill Craig as senior partners... Deerfield Agency, which works with life sciences companies, hires Eric Steckelman as EVP, business development.

PR's Top Pros Talk: Brandi Sims

Wed., Feb. 28, 2024

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Brandi Sims, Founder & CEO, Brandinc PR
Brandinc PR founder & CEO Brandi Sims talks with Doug Simon about how to create a winning collaboration between a celebrity and a brand, as well as the keys to successful mentor/mentee relationships, on the latest "PR's Top Pros Talk" video interview.

Bahamas Central Bank Deposits $3M Biz at BCW

Tue., Feb. 27, 2024

By Kevin McCauley

BAhamasThe Central Bank of the Bahamas has hired BCW to a one-year $2.9M pact to provide government relations and lobbying support to advance the country’s reputation in the US and to support the bank’s policy goals.

Stagwell Q4 Revenues Dip 5.6%

Tue., Feb. 27, 2024

By Kevin McCauley

Mark PennStagwell CEO Mark Penn reported Q4 net revenues dipped 5.6 percent to $551.1M during a “challenging year for marketing services and digital transformation.”