Katelyn Holbrook is Chief Client Officer at V2 Communications, an integrated communications firm building iconic AI, B2B, climate and healthcare technology brands.
| • | GEO and Reputation Management(Technology PR) Wed., Nov. 12, 2025
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| • | The Value of Integrated Communications(Technology PR) Thu., Nov. 9, 2023
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As AI adoption accelerates, Generative Engine Optimization is quickly becoming a core function of modern reputation management.
When budget cuts and periods of economic instability hit the tech sector, PR agencies can embrace a fully integrated approach that encompasses paid, earned and owned communications to provide value, efficiency and greater impact for organizations across channels.