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Frank DeMaria is founding partner of Purposeful Advisors.

Stories by Frank DeMaria

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Why Problem-Finding Is Becoming the Real Differentiator in Communications (Crisis Communications) Fri., Feb. 13, 2026 While finding the right solution to a problem is still important, the work that differentiates effective communications leaders is problem-finding—identifying the real risk before it becomes visible, reputational or irreversible.

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Crisis Pattern Recognition: Anticipating Reputation Threats Across Growth Stages (Crisis Communications) Wed., Apr. 30, 2025 "Crisis pattern recognition"—the ability to anticipate and mitigate reputational threats before they escalate—preserves stakeholder confidence and protects value during precisely the periods when companies need to work the hardest to establish their brands and build resilient reputations.

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Navigating the Tightrope: Building Resiliency in the Trump Era (Crisis Communications) Thu., Feb. 27, 2025 The Trump administration’s “flood the zone” strategy has made it nearly impossible to react in real-time to issues impacting your enterprise, or to be able to take a step back and develop a considered strategy about how to respond. Here are some tips to help communicators negotiate a rather rocky road.