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Eric Starkman founded STARKMAN PR firm in 1999. It has offices in New York and San Francisco.

Stories by Eric Starkman

•	The Trumpism of Colin, Serena and Nike (PR Commentary) Tue., Sep. 18, 2018 Colin Kaepernick, Serena Williams and Nike have harnessed the forces that led to Trump’s election and used them for their own gain. (9 reader comments)

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The In-N-Outs of a Fake News Story (Crisis Communications) Wed., Sep. 5, 2018 West Coast restaurant chain In-N-Out Burger was placed in the crisis crosshairs after a series of politically-motivated tweets suggested Democrats boycott the business for contributing money to the California Republican Party. (1 reader comment)

•	The Perils of Hiring NY Editors to Oversee the LA Times (PR Commentary) Fri., Jun. 22, 2018 The new L.A. Times owner announced that he’s appointed a veteran New York journalist to oversee the publication and restore its former glory. That move could prove to be a mistake. (1 reader comment)

•	When Reporters Sleep with Elephants (PR Commentary) Thu., Jun. 14, 2018 The frowned-upon practice of reporters developing intimate relationships with their sources is widespread, and has arguably become more common in an exclusive-driven news environment. (1 reader comment)

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Facebook’s Implosion is Long Overdue (Social Media) Tue., Mar. 20, 2018 Facebook’s latest scandal has left stock prices plummeting, its users feeling exploited and the media turning against the once-loved social media giant, setting the stage for its inclusion to the history books alongside every disgraced company before it.

•	The Devil and Ms. Barry (PR Commentary) Tue., Jan. 16, 2018 Condé Nast’s decision to bring on a "digital expert" with no background in magazine publishing as Glamour’s newest editor-in-chief isn’t the best strategy for saving the struggling magazine brand.

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Jake Tapper, Stephen Miller and the Art of Non-Communication (PR Commentary) Tue., Jan. 9, 2018 CNN's Jake Tapper's interview of White House advisor Stephen Miller is must-see TV for anyone who wants to understand the incompetency of President Trump's most trusted aides and the sad state of journalism.

•	AT&T, Comcast and the Wisdom of H.L. Mencken (PR Commentary) Wed., Jan. 3, 2018 H.L. Mencken's 1926 comment "No one ever went broke underestimating the intelligence of the American public" seems tailor-made for the promises that AT&T and Comcast are making in the wake of the Trump tax cuts.

•	Fortune’s Faded Glory (PR Commentary) Fri., Dec. 1, 2017 A series of bad business decisions and an exodus of talent has left Fortune magazine a shell of its former self. (5 reader comments)

•	The Media Maestros Who Brought Down Weinstein (PR Commentary) Thu., Oct. 19, 2017 There’s more to the story surrounding the media's impressive takedown of Harvey Weinstein than what’s being publicly reported. (1 reader comment)

•	Hoisting Steve Bannon With His Own Petard (Public Affairs Commentary) Mon., Apr. 17, 2017 White House chief strategist Steve Bannon’s recent handling of the press indicates he might be just as big of a fraud as his boss. (4 reader comments)

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United's PR Debacle is Industry-Wide Crisis (Crisis Communications) Wed., Apr. 12, 2017 United’s mishandling of the forcible removal of a passenger was a watershed moment for airlines, and all the reason for this industry to begin articulating a uniform crisis plan and strategy immediately. (2 reader comments)

•	Preet Bharara and His Media Enablers (Public Affairs Commentary) Fri., Mar. 17, 2017 Recently ousted U.S. Attorney Preet Bharara, who garnered fawning media coverage for his high-profile cases, wasn't himself immune to unethical behavior. (4 reader comments)

•	The Art of Trump’s Failed NYT Deal (Public Affairs Commentary) Mon., Nov. 28, 2016 Donald Trump’s recent interview with the New York Times underscores the fact that his oft-repeated claims of being a master negotiator are completely bogus.

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Jay Carney's School of Reputation Mismanagement (Corporate Communications) Thu., Oct. 29, 2015 Jay Carney, the former Obama press secretary who was named head of Amazon’s global corporate affairs earlier this year, has emerged as another politico who doesn’t appreciate that the brass knuckle tactics commonly practiced in Washington aren’t appropriate for major corporations.