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Sharon Reis is Principal of The Reis Group in Washington, D.C.

Stories by Sharon Reis

•	Building the Hybrid Office of the Future—Today (Leadership) Thu., Oct. 26, 2023 How to maintain a vibrant culture, build a bond with team members and foster productivity in today’s new work environment.

•	Creating the Communications Workforce of the Future (Healthcare PR) Thu., Nov. 3, 2022 A changing workforce and a series of recent trends affecting how and where we work present both challenges and opportunities to the healthcare communications industry.

•	Shifting Healthcare Communications Strategies (Healthcare PR) Fri., Oct. 9, 2020 Failure to stay relevant is a catastrophe for PR professionals, but in the chaotic and uncertain COVID-19 era, keeping organizations and clients relevant has become the primary determinant of success.

•	Preparing a Medical Crisis Management Plan (Healthcare PR) Mon., Oct. 29, 2018 Why counting the number of rows to the nearest exit could be the way to save your client’s reputation.

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Thriving in an Uncertain Healthcare Environment (Healthcare PR) Mon., Oct. 30, 2017 The unpredictable policy seesaw we're experiencing with the new Administration and Congress appears to be having a tangible impact on the lives of healthcare communications professionals, and not just those focused on policy.

•	PR’s Role in Patient Engagement (Healthcare PR) Tue., Oct. 18, 2016 Having patients and families actively engage in their healthcare will improve outcomes and reduce costs. (1 reader comment)