Stefan Pollack, a tenured PR and marketing professional is president of The Pollack PR Marketing Group and author of “Disrupted, From Gen Y to iGen: Communicating with the Next Generation."
Stories by Stefan Pollack
| • | Bridging the Gap: Teaching Communication in the AI Era(Artificial intelligence) Wed., Mar. 6, 2024
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Why universities must offer Communications Engineering degrees in the AI-driven world.| • | Preparing the Next Generation of PR Professionals(Career Advice) Thu., Aug. 10, 2023
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Ensuring the evolving education of communications is essential for an ever-changing industry.| • | Communicating with the iGeneration(Technology PR) Fri., Jun. 7, 2013 With the coming of age of the next generation -- a generation often called Generation Z, but more likely to be known as the iGen generation (a nod to Apple?) -- there is likely to be such an enormous disruption that fundamentally it will change how brands and consumers communicate and, more importantly, the media’s role in this process. |
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