Public Relations Experts Database
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Adam Ritchie is the principal at
Adam Ritchie Brand Direction and author of “
Invention in PR.” He is PRSA Boston’s most recent Diane Davis Beacon Award recipient and a multiple PR Club Bell Ringer winner.
Stories by Adam Ritchie
• | Turning Digital Into the Edible (Food & Beverage PR)Mon., Mar. 13, 2017 When the product you’re promoting is something that can be downloaded, consumers have access to it immediately. But something’s been lost. On the other hand, pairing the product with a custom-made food item sets it apart and adds a new dimension to the brand experience.
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