Rene A. Henry has authored 10 books and his career includes more than 50 years internationally in public relations and sports marketing and five decades in sports at the Olympic, international, collegiate, professional and recreational level. As a volunteer he and his firm directed the international media campaign that led to the selection of Los Angeles as the site for the 1984 Olympic Games. Many of his articles are posted on his website at www.renehenry.com.

Stories by Rene A. Henry

•	Failure to Communicate  (Crisis Communications) Tue., Aug. 27, 2024 Advances in technology have made it increasingly easy to communicate, but it seems that with every generation the process of responding to stakeholder inquiries and complaints just get worse.

•	There's One in Every Crowd (Sports PR) Thu., Mar. 28, 2024 Even the most iconic sporting or ceremonial event can be deep-sixed by an overzealous member of the crowd, so crisis comms pros need to be prepared.

•	Graphic Artists Need to Design for Their Audiences (Content) Wed., Feb. 7, 2024 A look at today's magazines, newspapers and the graphics on television and consumer products raises the question of whether or not designers know their intended audience.

•	Remember Flying Before Deregulation? (Travel PR) Thu., Jan. 12, 2023 How did air travel reach such a sorry state? Taking a commercial flight was a very different experience back in the days before regulation.

•	One Correct Way to Pronounce 'Caribbean' (PR Commentary) Tue., Aug. 16, 2022 The common mispronunciation of the word "Caribbean" highlights an insensitivity on the part of the media to get the details right.

•	Our Culture Today: Lies, Lies and More Lies (PR Commentary) Wed., Jul. 27, 2022 The US has become a country with a culture of lies and liars—and it's time for companies, organizations and institutions to do something about it.

•	Virus Crisis Provides PR Opportunity for Airlines, Cruise Lines (Crisis Communications) Mon., Mar. 23, 2020 Both the airline and cruise line industries are asking U.S. taxpayers to bail them. So, it's time for them to do something to show the world their appreciation. (1 reader comment)

•	FBI Needs PR (PR Commentary) Mon., Dec. 16, 2019 The FBI needs PR as Hollywood releases three movies based on true events that negatively portray the federal law enforcement agency. (1 reader comment)

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Must Read For Fundraisers, PR Pros (Book Review) Mon., Jul. 22, 2019 The principles and strategies discussed in “Advancing Higher Education – New Strategies for Fundraising, Philanthropy and Engagement,” are transferable to fundraising and to PR and marketing support in almost any area. (1 reader comment)

•	Jargon and Buzz Words Are Taking Over PR (PR Commentary) Fri., Jun. 7, 2019 Jargon and buzz words are more common than ever in public relations—and they are getting in the way of clear, direct communications. (4 reader comments)

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Hollywood Mentality Kills Common Courtesy (Entertainment & Sports PR) Tue., Mar. 19, 2019 Too many publicists, agents, producers, journalists and others in the entertainment industry just don't realize it's rude and sometimes insulting to not return phone calls or respond to letters, emails and faxes. (1 reader comment)

•	Telling It Like It Is (PR Commentary) Fri., Aug. 10, 2018 I've known Jack O'Dwyer right from the beginning. No one has written about the PR profession as he has. Jack always told it like it is whether it was what the people he was writing about wanted to hear or not.

•	Politicians, Corporate America Are Killing the Truth (PR Commentary) Thu., May 17, 2018 Official Washington and Corporate America are killing the truth. Even worse, society is condoning their untruthful behavior. Lies have become so common that lying is becoming accepted behavior.

•	Ever Wonder What Congress is Doing? (Public Affairs Commentary) Thu., Jun. 8, 2017 A recent experience that occurred while attempting to get a response from a Senator’s press office serves as a reminder for why Congress gets nothing accomplished today. (3 reader comments)

•	Returning Apparel to the USA (Consumer) Tue., Nov. 22, 2016 Colleges and universities, as well as professional sports organizations, can lead the charge in rebuilding America’s sports apparel market.

  

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