David Ritchey, Ph.D., is professor of The School of Communications, The University of Akron.
Stories by David Ritchey
• | Are We Serving Our Clients? (Professional Development)Thu., Apr. 28, 2016Working in PR isn’t the same as working in a restaurant, but both are service industries that require trust and a degree of collaboration between clients and the professionals hired for the task at hand. |
• | Media Relations Across the Pond (International)Mon., Sep. 22, 2014A few years ago in London, England, I heard a lecture by the CEO of a large public relations organization. When he finished, he took me aside and said, "Now, tell me what is this 'evaluation' that you Yanks do?" |