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Michal Regunberg is Senior Vice President at Solomon McCown & Company.

Stories by Michal Regunberg

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Using Social Media During a Healthcare Crisis (Healthcare PR) Tue., Oct. 20, 2015 Social media is an invaluable tool for healthcare organizations to share their messages and engage with patients online, so having an established presence on these channels is essential. But social media is a double-edged sword.

•	Improving Healthcare Literacy Among Consumers (Healthcare PR) Wed., Oct. 15, 2014 Healthcare already has a captive audience. The real challenge lies in figuring out how to talk to consumers in ways that keep them engaged and involved.