Rise of the Boutique PR Firm
Wed, Sep. 15, 2021
By David Ball, Julia Labaton
Five reasons why boutique public relations firms are well-positioned for growth in a post-pandemic world.
Category: PR Firms | Return to Latest News |
Five reasons why boutique public relations firms are well-positioned for growth in a post-pandemic world.
"Influence," the 2020 documentary that charts the rise and crash of the notorious British PR firm Bell Pottinger and its leader Tim "The Fixer" Bell, is now free to watch on a limited time basis for people in the UK and South Africa.
Derris is handling media for the public listing of Warby Parker Inc., which on Aug. 24 filed a Form S-1 with the Securities and Exchange Commission for the public listing of stock.
Teneo has hired Annika Engineer, who did a 15-year stint at Edelman, as managing director for strategy & communications. She joins the "global CEO advisory" from Real Chemistry.
Edelman commits a $10M outlay to build up a global advisory unit to help governments, businesses and non-profit organizations deal with the rapidly changing geopolitical and economic landscapes.
PR firms increased their hourly billing rates in 2020 even in spite of the COVID-19 pandemic, according to a recent study.
Cleveland’s Roop & Co, which is noted for handling content marketing for the business-to-business community, has acquired 46-year-old Stevens Strategic Communications, one of the oldest PR firms in Ohio.
Cuts to overhead, deferred rents and economic assistance in the form of grants and loans allowed PR firms in the U.S. to yield strong operating profits last year in spite of the COVID-19 pandemic, according to a recent industry survey.
rbb Communications has entered into an agreement to merge its operations with West Palm Beach-based agency O’Donnell Agency.
Salaries at PR agencies nationwide were essentially flat in 2020, even as hourly billing rates increased at an average rate of nearly five percent, according to an annual Spring Associates report.
SourceCode Communications launches WeRaise PR to advance working mothers... Allison+Partners forms mentoring program with The Hampton University Scripps Howard School of Journalism and Communications... W7Worldwide, Jeddah, Saudi Arabia, takes home the PRCA MENA 2021 International Campaign Award for its Communicating Through Covid-19 Resource Centre... Sherlock Communications of São Paulo, starts up SEO unit.
Montieth & Company joins with Strategic Public Relations Group to launch Montieth SPRG, a Hong Kong-based agency... Vested starts up VestEd, a free financial marketing/comms education center... Motion launches its Women of Impact Award, which will honor trailblazing women in the Chicago area across marketing, public relations, advertising and media... Dezenhall Resources CEO Eric Dezenhall writes "False Light, a novel that incorporates his crisis communications experience into events surrounding a public figure’s sexual assault allegations.
More than three-quarters of North American PR agencies have experienced a net decrease in fees this year or no growth at all, according to a recent Gould+Partners survey.
Interpublic recasts constituency management group as IPG DXTRA... Brandman Agency launches partner program that invites senior practitioners to join its network... PRSA awards "Best of Silver Anvil" honor to Houston First Corporation for its “Space City: Moon Landing 50th Anniversary” campaign with TURNER Public Relations.
W2O acquires Starpower... The Belfort Group launches BG Data Hub, a platform that utilizes real-time marketing and communications data to optimize clients’ businesses... Former US Olympic and Paralympic Committee VP for communications Mark Jones unveils Agado Communications.
Furia Rubel Communications creates Diversity, Inclusion, Equity & Anti-Racism Resource Center... Jeff Winton Associates partners with UK-based marketing communications firm Onyx Health... North America Women in PR launches Public Relations Academy.
Hill+Knowlton Strategies has named Azuree Montoute-Lewis as global head of diversity, equity and inclusion and Bridgette O’Neal as its US DE&I chief.
Blue State, which works with purpose-driven organizations, has hired Christopher Huntley and Rachel Kopilow, veterans of Sen. Elizabeth Warren’s 2020 presidential bid.
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