The Inside News of PR & Marketing Communications

Last Updated: Wed., Jan. 16, 2019 @ 5:31 pm

Category: Corporate CommunicationsReturn to Latest News

Sommerlath Joins MMC as Corporate Brand Chief

Wed, Jan. 9, 2019

By Kevin McCauley

Ann SommerlathAnn Sommerlath, who was CCO at IMAX, joins Marina Maher Communications as head of its newly created corporate brand practice. (1 reader comment)

An Opportunity to Elevate National Dialogue

Wed, Jan. 9, 2019

By Matthew Schwartz

Matthew SchwartzAs Washington continues its descent into chaos, the private sector has an opportunity to be the lone adults in the room and showcase what constitutes good behavior. (2 reader comments)

Tesla Alum O'Brien Drives to Facebook

Mon, Dec. 17, 2018

By Kevin McCauley

Sarah O'BrienSarah O’Brien, who exited Tesla in September as VP-communications, has joined Facebook as VP for executive communications.

Snap Snaps Up 21CF's Henderson

Mon, Dec. 10, 2018

By Kevin McCauley

Julie HendersonSnap Inc. today announced that Julie Henderson will join as chief communications officer following completion of Walt Disney Co.’s acquisition of assets of 21st Century Fox, where she is executive VP-and CCO.

WPP's Read Merges JWT, Wunderman

Mon, Nov. 26, 2018

By Kevin McCauley

J Walter ThompsonWPP's Mark Read folds the venerable J. Walter Thompson with Wunderman as part of his strategy to employ 'radical rethinking' to restore momentum to ad/PR comglom.

BCW Hires Edelman's Ellner to Lead Corp. PR

Tue, Nov. 13, 2018

By Kevin McCauley

Brian EllnerBCW has named Edelman's Brian Ellner executive VP-global corporate solutions practice. He also served as vice chairman at MacAndrews & Forbes and lead strategist at the Human Rights Campaign.

Four Steps to Save $69M

Thu, Nov. 1, 2018

By Paul Oestreicher

Paul OestreicherNBC will take a $69M hit from the crash of former Fox star Megyn Kelly, who was never a good fit with the network's culture and brand. (1 reader comment)

Softbank Snags Time Warner, News Corp Vet

Wed, Oct. 31, 2018

By Kevin McCauley

Gary GinsbergGary Ginsberg, most recently executive VP for communications and marketing at Time Warner and a well-connected Democratic operative, will join Japan’s Softbank telecommunication giant Nov. 1.

Davos Disses ‘Davos in the Desert’

Mon, Oct. 22, 2018

By Kevin McCauley

World Economic ForumThe World Economic Forum today objected to the use of the “Davos” brand in connection with other events, such as Saudi Arabia’s Future Investment Initiative set to begin Oct. 23.

Peppercomm Stands Smart

Thu, Oct. 18, 2018

By Steve Barnes

PeppercommPeppercomm has unveiled StandSmart, a system designed to help companies stay ahead of the curve on the hot-button societal issues (e.g., immigration, gun control) that impact their business.

Managing Media Exposure

Tue, Oct. 16, 2018

By Mike Clement

Mike ClementAn important role of a chief communications officer or PR firm is to establish an "air traffic control system" to prevent media overexposure of the CEO. (2 reader comments)

#MeToo Movement Impacts Bottom Line

Mon, Oct. 15, 2018

By Steve Barnes

Me TooThe #MeToo movement is going to have a financial effect on businesses, according to a new study from FTI Consulting and Mine The Gap.

Big Business CEO Turnover to Pick Up Steam

Wed, Oct. 3, 2018

By Kevin McCauley

Matteo TonelloCEOs have been riding the bull market, according to a report by The Conference Board, but the times in the c-suite may soon be a 'changin.'

Sorrell Worries About WPP

Mon, Oct. 1, 2018

By Kevin McCauley

Martin SorrellOusted WPP CEO Martin Sorrell frets that there’s no one “looking out” for the ad/PR combine in which he remains a major shareholder.

Sorrell Shields S4 From Any WPP Legal Tab

Wed, Sep. 12, 2018

By Kevin McCauley

Martin SorrellMartin Sorrell has agreed to pick up any legal tab for his new venture S4 Capital in the event that WPP sues it in connection with the $350M acquisition of Dutch digital firm MediaMonks.

WPP Officially Crowns Read CEO

Tue, Sep. 4, 2018

By Kevin McCauley

Mark ReadMark Reed, WPP's CO-COO since the ouster of founder Martin Sorrell, today officially took the helm with an annual salary of $1.3M plus bonuses.

Facebook's Whetstone Orders Netflix PR Post

Tue, Aug. 28, 2018

By Kevin McCauley

Rachel WhetstoneBritish executive Rachel Whetstone is joining Facebook to head global communications, replacing Jonathan Friedland, who was fired in June for using the N-word during a staff meeting. (1 reader comment)

O’Brien Drives Away from Tesla Turmoil

Mon, Aug. 27, 2018

By Kevin McCauley

Sarah O'BrienSarah O’Brien, who joined Tesla Inc. in Sept. 2016 as senior director of communications from Apple, is leaving the troubled electric carmaker next month.

AT&T's Burns Joins Salesforce

Tue, Aug. 14, 2018

By Kevin McCauley

Brad BurnsBrad Burns, senior VP-corporate communications at AT&T Communications, has joined Salesforce as chief communications officer.