| Category: Food & Beverage PR | Return to Latest News |
Praytell is selected as U.S. PR agency of record for Burger King. Mojo Supermarket takes on social AOR duties... P-22 Agency signs on with Explora, a family-owned, certified B Corporation offering immersive journeys in South America... GV Public Relations is representing The Whitney Hotel in Boston; The Rittenhouse Hotel in Philadelphia; and Juniper Preserve, Golf & Wellness Resort in Bend, OR.
Precision Strategies, an integrated strategy and marketing agency with offices in Washington and New York, acquires Firehouse Strategies, a DC-based public affairs firm... AVENIR GLOBAL acquires London-based Thinks Insight & Strategy... Good Company, which bills itself as a “cultural engineering firm,” is launched by DJ Hardy, a veteran of Johannesburg-based communications consultancy arxna and M&C Saatchi Sport & Entertainment and Casey Stickles, who has worked at 5WPR, Rubenstein and MWW.
Prosek Partners handles New York’s Tilray Brands, craft beer & cannabis operation, as it acquires BrewDog, a leading British independent beer producer in the UK, for $45M.
Decker/Royal signs up The Meadows on Rock Creek, Château la Commaraineand Lamangata Luxury Surf Resort... Horizon Media goes with GALLO, which markets wine, spirits, malt beverages and ready-to-drink products... Integrity Public Relations wins Tradewinds Networks.
Rubenstein Public Relations is renamed agency of record for Pactum, a leader in procurement innovation and agentic AI... SolComms signs on to represent Allison and Stephen Ellsworth, co-founders of poppi, a prebiotic soda brand... Trevelino/Keller signs on to provide a comprehensive communications strategy for CartiNova, an advanced regenerative medicine platform.
MKTG Sports + Entertainment, part of dentsu, lands Agassi Sports Entertainment, a racquet sports-focused entertainment and innovation company co-founded by Andre Agassi... Hayden IR is engaged by Jones Soda Co. to provide investor communications and outreach efforts... JC Communications picks up three Greek resorts: Grand Resort Lagonissi, Elounda Beach Hotel & Villas and Elounda Bay Palace.
Why partnering with female athletes can bring new, valuable perspectives and visibility to food and beverage campaigns.
The culinary scene is moving beyond big cities, with small-town dining no longer seen as an afterthought but now a reason to visit.
While the U.S. wine market is fiercely competitive, it’s also full of opportunities for brands willing to take a creative approach.
As curiosity grows regarding where our food comes from and how it’s produced, food producers and brands now have an unprecedented opportunity to educate, engage and connect with consumers in meaningful ways.
From trend to table: Why communications agencies are the critical ingredient in connecting the right brand partnerships with foodservice operations.
How a shifting political climate creates new opportunities for food and beverage companies in the private sector to step up and adopt a leadership role.
How brands can create lasting impact and achieve cultural relevance by strategically aligning with trending topics, current consumer behaviors and timely opportunities.
As food prices continue to rise, consumers are rethinking their meal planning, with value and healthier options compelling many to opt for home-cooked meals over eating out, according to a recent study.
Strategic food PR efforts can help a food product stand out and create a lasting space in the changing culinary landscape.
What the biggest meal of the day can teach us about serving up effective nutrition communications campaigns.
Tips to refine and amplify your CPG brand strategy to win in 2024 and beyond.
Strategic communications strategies for success in the growing “food is medicine” movement.
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