PR & Marketing Communications News

Last Updated: Fri., Apr. 9, 2021 @ 7:24 pm

Category: Professional DevelopmentReturn to Latest News

PR's Top Pros Talk: Lou Hammond

Wed, Nov. 25, 2020

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Lou Hammond, Chairman & Founder, Lou Hammond Group
Lou Hammond, founder and chairman of Lou Hammond Group, talks with Doug Simon about how travel-focused agencies can navigate the changes—and opportunities—brought about by the COVID-19 pandemic in the latest "PR’s Top Pros Talk" video interview.

PR's Top Pros Talk: Charlie Dougiello

Wed, Nov. 18, 2020

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Charlie Dougiello, CEO & Founding Partner, The Door | Idea House
The Door | idea house CEO and founding partner Charlie Dougiello offers some tips about how to turn creative ideas into effective PR strategies in the latest “PR’s Top Pros Talk” video interview with Doug Simon.

PR's Top Pros Talk: Aaron Kwittken

Wed, Nov. 4, 2020

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Aaron Kwittken, Chairman, KWT Global; Founder and CEO, Prophet
Can artificial intelligence make pitching the media an easier process? KWT Global CEO Aaron Kwittken, who is also the founder and CEO of Prophet, an AI-driven, SaaS platform for PR professionals, discusses that question with Doug Simon in the latest “PR’s Top Pros Talk” video interview.

PR's Top Pros Talk: Alyssa Garnick

Wed, Oct. 28, 2020

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Alyssa Garnick, Founder, Agean Public Relations
Agean Public Relations founder Alyssa Garnick talks with Doug Simon about the “push for optimism” that she says a lot of consumer brands are tapping into these days and lays out some guidelines that brands should follow to make the most of that push in the latest “PR’s Top Pros Talk” video.

The Real Reason for a Trump Defeat: Public Relations

Mon, Oct. 26, 2020

By Fraser Seitel

Fraser P. SeitelTrump’s inability to accept experts’ advice—along with a blatant lack of understanding of public relations—is what will cause him to lose an election he could have—and should have—won. (22 reader comments)

PR's Top Pros Talk: Julie Crabill

Wed, Oct. 21, 2020

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Julie Crabill, Chief Marketing Officer, GoNoodle
GoNoodle’s Julie Crabill talks with Doug Simon about the ins and outs of being “a communications-driven chief marketing officer” in the latest “PR’s Top Pros Talk” video. The core principles of public relations, she says, are as important to CMOs as they are to chief communications officers.

PR's Top Pros Talk: Michael Schoenfeld

Wed, Oct. 7, 2020

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Michael Schoenfeld, VP for Public Affairs & Government Relations and Chief Communications Officer, Duke University
Keeping the messaging of a major university on an even keel during an unpredictable crisis is the subject of the latest “PR’s Top Pros Talk” video, a conversation between D S Simon Media CEO Doug Simon and Michael Schoenfeld, the vice president for public affairs & government relations and chief communications officer at Duke University.

PR's Top Pros Talk: Liz Kaplow

Wed, Sep. 30, 2020

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Liz Kaplow, Founder & CEO, Kaplow Communications
In the latest “PR’s Top Pros Talk” video, Kaplow Communications founder and CEO Liz Kaplow talks with D S Simon Media CEO Doug Simon about some of the secrets of effective leadership in a constantly changing marketplace.

The Psychology of Selling

Wed, Sep. 23, 2020

By Art Stevens

Art StevensHaving now facilitated the acquisition of more than fifty public relations and digital/interactive agencies over the course of some sixteen years I have reached the conclusion that one element has been vastly overlooked—the psychology of selling.

PR's Top Pros Talk: Lin-Hua Wu

Wed, Sep. 16, 2020

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Lin-Hua Wu, Chief Communications Officer, Dropbox
Dropbox chief communications officer Lin-Hua Wu talks with D S Simon Media CEO Doug Simon about the lessons she and her company have learned as Dropbox transitioned from a mainly consumer-facing company to also become a major business tool in the latest “PR’s Top Pros Talk” video.

Partnering with a Trusted, Smaller Agency

Mon, Sep. 14, 2020

By Greg Zilberfarb

Greg ZilberfarbSince TSN Communications’ inception over 20 years ago, our employees have always worked remotely. So, while others are trying to figure out the nuances of this new normal, it's been business as usual for us.

Creating PR Pathways for Women in Leadership

Mon, Sep. 14, 2020

By Jennifer Thompson

Jennifer ThompsonThe public relations industry has acknowledged women are underrepresented in leadership positions, yet, little seems to have been done about it and very few studies have been done to figure out why.

PR's Top Pros Talk: Damon Jones

Wed, Sep. 2, 2020

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Damon Jones, Chief Communications Officer, Procter & Gamble
Collaboration is one of the keys to ensuring that large corporate teams stay effective in the work-from-home world, Procter & Gamble chief communications officer Damon Jones tells D S Simon Media CEO Doug Simon in the latest “PR’s Top Pros Talk” video.

How to Spot 'Strike Now' Opportunities

Thu, Aug. 13, 2020

By Thomas Raynor

Thomas RaynorLearning how to identify "strike now" opportunities and leverage them in your campaigns can yield highly impactful and unexpected results—especially now as consumers are gravitating towards brands they know, trust and love.

PR's Top Pros Talk: Rosemary Ostmann

Wed, Aug. 5, 2020

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Rosemary Ostmann, President & CEO, Rosecomm
Flexibility is key to successfully negotiating the multiple crises the PR industry faces, Rosecomm president and CEO Rosemary Ostmann tells Doug Simon during the latest video interview in the "PR's Top Pros Talk" series.

PR's Top Pros Talk: Ray Day

Wed, Jul. 29, 2020

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: Ray Day, Vice Chair, The Stagwell Group
The changes that the COVID-19 crisis has brought about are pointing the way toward the future of communications, Stagwell Group vice chair Ray Day tells Doug Simon on the latest “PR’s Top Pros Talk” video interview.

PR's Top Pros Talk: Johna Burke

Wed, Jul. 22, 2020

By Steve Barnes

O'Dwyer's/DS Simon Video Interview Series: John Burke, Global Managing Director, AMEC
An effective measurement and evaluation program can be a key factor in helping firms meet the challenges of a crisis such as COVID-19, AMEC global managing director Johna Burke tells Doug Simon in the latest “PR’s Top Pros Talk” video interview.