Ruder Finn - FutureThink Index

PR News & Commentary

Last Updated: Fri., May 20, 2022 @ 5:15 pm

Category: PR VideosReturn to Latest News

Amazon VNR Fiasco: Aiding Reporting or Crossing the Transparency Line?

Fri, May 29, 2020

By Beth Andrix Monaghan

Beth MonaghanCritics have blasted local TV stations for running Amazon video PR packages as "news." If PR people must do VNRs, we should clearly credit images, quotes and video. We must offer stations relevant, authentic, compelling stories that resonate for the right reasons.

Verizon Dials Up Mobile Video Service

Fri, Oct. 2, 2015

By Matthew Schwartz

Go90 appOnline video doesn’t have to be prohibitively expensive. It should be conversational, with a relevant message and devoid of marketing-and-sales jargon.

Luntz on Sterling Apology: 'Stalin Did a Better Job'

Tue, May 13, 2014

By Greg Hazley

frank luntzDonald Sterling's mea culpa interview with CNN's Anderson Cooper was too little, too late and "nothing good came of it" for the LA Clippers owner, said pollster and communications advisor Frank Luntz.

Nadal: Keystone Should Get Approved

Thu, Feb. 20, 2014

By Greg Hazley

miles nadalMiles Nadal, chairman and CEO of advertising and PR conglomerate MDC Partners, previewed the “3 Amigos Summit” this week in an appearance on Bloomberg TV and, brushing aside foreign oil and environmental concerns, said the controversial Keystone XL pipeline should get approved:

Video: PR Advice for Mayor Rob Ford

Fri, Nov. 8, 2013

By Greg Hazley

seitelPR counselor Fraser Seitel appeared on Fox News Channel's "America's Newsroom" to weigh in on Toronto Mayor Rob Ford's bizarre press conference:

Video: Obamcare's Web PR Woes

Tue, Oct. 29, 2013

By Greg Hazley

eric dezenhallCrisis PR expert Eric Dezenhall appeared on CNBC to discuss the Obamacare website rollout and its "public relations, political and operational" problems:

Video: Carnival's Crisis PR Off Course

Fri, Oct. 4, 2013

By Greg Hazley

wohlBill Wohl, corporate PR veteran of H-P, SAP and DuPont, told Bloomberg TV this week that Carnival Cruise Lines has taken a "number of positive steps" since the embattled company installed a new CEO last month, but its recent ad campaign is off base.

Vid: The Most Quoted Man in News

Wed, Sep. 4, 2013

By Greg Hazley

packerGreg Packer, the master of getting his name in print so often he has been banned by some news outlets, talks to the New Yorker about his unique talent.

PR Guru Paul: Anthony Weiner 'Far From Dead'

Thu, Jul. 25, 2013

By Greg Hazley

Mike PaulNew York PR counselor Mike Paul said embattled mayoral candidate Anthony Weiner is "far from dead" and has found a PR star in his wife, Huma.

HPC Produces Video of Rescued Kidnapping Victims

Tue, Jul. 9, 2013

By Greg Hazley

clevelandHennes Paynter Communications, the Cleveland PR firm representing the three victims in that city's high profile kidnapping and rescue since May, produced and released a video of the women July 9, each thanking the public for support in recovering their lives.