Jim Weiss Jennifer Gottlieb
W2O Group founder and CEO Jim Weiss with president Jennifer Gottlieb.

W2O Group announced that it has named Jennifer Gottlieb president, a newly created role at the San Francisco-based marketing and communications network.

Gottlieb, who joined W2O in 2006, has held a series of leadership positions at the network, which focuses on tech and global brands. Most recently she served as chief operating officer and client service head, and previously led its WCG and Twist Mktg units.

Prior to joining W2O she was a managing director at Cohn & Wolfe, a role she held for nearly a decade. Earlier in her career, she was an account supervisor at Makovsky and a senior account executive at Edelman.

As president, Gottlieb will oversee W2O’s WCG, Twist and Pure properties. She’ll continue reporting to chairman and CEO Jim Weiss, who retains responsibility for overall firm strategy and global operations and will now focus on EMEA growth as well as further integration of digital marketing units Sentient and Marketeching Solutions.