 Gary Goldhammer |
Cohn & Wolfe has named Gary Goldhammer executive VP in its digital innovation group. Goldhammer comes to Cohn & Wolfe from Hill+Knowlton Strategies, where he most recently served as U.S. creative director, overseeing and driving creative and integrated marketing strategies. Before that, he was Hill + Knowlton’s U.S. chief digital strategist. At Cohn & Wolfe, Goldhammer is responsible for leading the U.S. digital innovation group team, providing senior marketing strategy, driving digital excellence and championing business growth. He will also be a member of the agency’s global digital leadership team. Based in Los Angeles, he reports to chief innovation officer Chad Latz and president, North America, Laura Pesin Eder. “Gary’s solid track record of delivering breakthrough digital strategies and programming, team leadership, along with his experience merging the worlds of digital and creative truly sets him apart,” said Latz.
 Saramaya Penacho |
BAM Communications has appointed Saramaya Penacho to head its health tech practice. Previously a senior manager in the firm’s San Diego headquarters, Penacho will report to senior VP Katie Pierini. She will lead marketing and communications campaigns in enterprise and consumer healthcare technology, as well as in related wellness and science industries. Before coming to BAM, she held several executive positions at Edelman, leading social communications in such areas as healthcare insurance, cybersecurity, telecommunications and energy. “Saramaya’s exemplary client servicing and team leadership skills make her an ideal fit for the needs of our clients,” said Pierini.
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Heather SchechterThe Public Relations Society of America’s Capital Region NY chapter welcomed new board members and officers at its January meeting, led by incoming president Heather Schechter. Schechter, director of marketing and business development at Sunrise Management & Consulting, succeeds Josh Poupore, senior vice president at Corning Place Communications. Kristin Legere, APR, director of marketing and education, New York State Builders Association, will serve as president-elect. Michael Mullaney, manager, public relations & digital communications, St. Peters Health Partners, was named the organization’s new treasurer.
Precision Strategies has recruited DGA Group Americas head Adam Cubbage as CEO of the Washington-based firm.
John Flannery, who has more than two decades of
Christine Lewis, who was most recently SVP at Inkhouse, moves to Tier One Partners, where she will be SVP, managing director. 
Dezenhall Resources, a DC-based crisis management and public affairs firm names Jennifer Condon as SVP. Condon joins the firm from America250, the congressionally authorized organization overseeing the United States’ 250th-anniversary commemoration... Thunderly brings on Carlos Cortinas as chief strategy officer, a newly created position... Reputation Advisors International, a global network of senior communications professionals with members in 18 cities across 14 countries, brings on Thiago Vitale, CEO of Brazilian firm TORRE Comunicação e Estratégia, as its newest member. 
Brittney Basden, who led public affairs and advocacy partnerships at the Washington Post has joined Bully Pulpit International as a managing director.
