Dan Kaufman, a managing partner in Finn Partners’ preK-12 education client practice, has now been appointed to lead that operation, the global independent agency reported today.
Kaufman joined FP from Washington, D.C.-based education specialists Widmeyer Communications, where he served as senior partner and helped lead that agency’s PreK-12 practice. Widmeyer was acquired by Finn Partners in 2013.
Kaufman will now oversee FP’s 20-member preK-12 education team, which is stationed across the agency’s offices in Washington, D.C., New York, Boston and San Francisco.
Kaufman was previously a communications director for the Maryland State Education Association and a senior press officer to the National Education Association.
Finn Partners’ preK-12 clients include ExxonMobil, the National Center on Education and the Economy, the J.B. and M.K. Pritzker Family Foundation and the W.K. Kellogg Foundation.
“I feel very fortunate to work with a diverse group of clients striving to give all children, regardless of their background or zip code, the opportunity to receive a high-quality education,” Kaufman told O’Dwyer’s. “And it’s gratifying to show them how smart, strategic communications can help them advance their goals, whether through building awareness, engaging influencers and stakeholders, driving traffic, or all of the above.”