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Mfa Marketing & Public Relations has signed up US Ski & Snowboard, Squaw Valley and Polaris as clients. The agency will be facilitating victory media tours for US Ski & Snowboard athletes. Squaw Valley has engaged Mfa to drive national buzz around the resort’s commitment to use 100% renewable energy as early as December of this year, as well as a proposed renewable energy storage system it is developing in collaboration with electric-car producer Tesla. For Polaris, Mfa will use its snow and action sports relationships to boost exposure for its Polaris Timbersled snow bike.
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Marino has been chosen as exclusive PR partner for construction and design expo New York Build 2018, which will take place March 19-20 at the Javits Center. The event, which focuses on New York City and the tri-state area, will feature over 90 speakers, more than 120 exhibitors and workshops covering such topics as government policy & contracts, sustainability, residential construction & affordable homes, real estate & development, flooding resiliency and architecture & digital construction. Marino’s land-use team played a central role in several major projects in 2017, including Starwood Capital’s $450 million redevelopment plan for the former United Hospital site in Port Chester, NY, and New York City Council approval of a proposal to reimagine the long-dormant Pfizer plant in Brooklyn.
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D&D PR has added CastaDiva Resort & Spa and Navigo360 to its roster of travel and hospitality accounts. D&D will serve as agency of record for both clients, providing each with a broad range of public relations services. CastaDiva Resort & Spa is a 73-unit resort property with two private villas, located on the shores of Italy’s Lake Como. Navigo360 is an online service that directs travel professionals to appropriate ground partners around the globe by conducting research, doing background checks and experiencing the services that those ground partners provide.
TEAM LEWIS is named AOR for Veriff, an AI-native identity platform... Diffusion adds POVISON, LUSA Lighting and Induction Hardware to its roster of clients in the home and interiors category... The Consultancy PR signs on to represent floral design and event studio Tulipina.
Thunderly, a Dallas-based franchise marketing agency, picks up Bojangles, a Southern restaurant brand known for its bold flavors and loyal following... Warschawski adds AOL duties for Gas Monkey Garage, an automotive brand offering custom vehicle builds, classic car restorations and high-performance muscle cars... JAM Collective wins Roark, a company that produces travel and lifestyle gear.
Babbit Bodner picks up Walk-On's Sports Bistreaux, a restaurant and sports bar with more than 70 locations across the country... Publicity for Good lands America’s Christian Credit Union, a faith-based financial institution serving more than 150,000 members nationwide... LDPR, a travel and lifestyle PR firm, is AOR for The Royal Sonesta Boston.
Krupp is named AOR for charity: water, a nonprofit organization bringing clean and safe drinking water to people around the world... IMAGINE PR lands North American PR duties for Phulay Bay, a Ritz-Carlton Reserve in Krabi, Thailand... The Consultancy PR picks upSimon Pearce, a line of handblown glass, handmade pottery, lighting and home décor... Pale Morning Media, which works with outdoor and active lifestyle brands, adds DKOTA Grizzly, a St. Louis-based company that makes casual lifestyle apparel.
IMAGINE PR picks up North American PR duties for Mount Med Resort, a medical spa in Austria’s Tyrolean Alps... Yodel Mobile, an app growth consultancy and marketing agency that is part of NP Digital, lands Royal Horticultural Society, the UK’s leading gardening charity... Darby Communications, which represents outdoor, hunting, fishing and endurance brands, is named PR agency of record for LOWA Boots, a producer of premium outdoor boots and shoes. 
