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Trevelino/Keller has teamed with Stretch Zone, an Athens, GA-based company that specializes in practitioner-assisted stretching programs. Trevelino/Keller, whose current clients in the fitness-related franchise space include CycleBar and Velocity Sports Performance, was hired to drive Stretch Zone’s brand and PR strategy, with the goal of doubling the company’s growth by 2019. Stretch Zone now has more than 40 franchise locations.
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Hill+Knowlton Strategies has been retained by digital content producer Imagination Park Entertainment Inc. to improve its visibility in North America, positioning the company as a leader in such areas as augmented reality, mixed reality, artificial intelligence, machine learning and computer vision. The communications program will be led by H+K Montreal and supported by the agency’s Toronto, New York and Los Angeles teams.
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DDCworks has added The Habit Burger Grill to its roster of clients. The agency’s campaign for the California-based fast-casual restaurant chain will use traditional media relations, as well as grassroots PR efforts, to spread brand awareness and increase customer traffic for its locations in King of Prussia, Pa., and Cherry Hill, N.J. With more than 210 locations in 11 states, The Habit Burger Grill expanded into the Philadelphia market last year.
Violet PR picks up the Birmingham Business Alliance, the Alabama metro's lead economic development organization and chamber of commerce... Glodow Nead Communications comes on board as US agency of record for Wines of Georgia... Moroch gets AOL status for record for Leslie’s, Inc., a direct-to-consumer brand that markets pool and spa care products. 
Velocitas, a Miami-based agency, picks up US AOR duties for Flam, a deep-tech startup pioneering AI-native content... Broadhead drives PR for Stoughton Trailers, No. 5 manufacturer of semi-truck trailers in North America... Laura Davidson Public Relations, wins PR work from Anthology of Athens, an 18-room boutique hotel in Greece.
Praytell is selected as U.S. PR agency of record for Burger King. Mojo Supermarket takes on social AOR duties... P-22 Agency signs on with Explora, a family-owned, certified B Corporation offering immersive journeys in South America... GV Public Relations is representing The Whitney Hotel in Boston; The Rittenhouse Hotel in Philadelphia; and Juniper Preserve, Golf & Wellness Resort in Bend, OR. 
Scout Lab is named communications agency for TrustedHousesitters, a home and pet-sitting community... Magrino lands BSH, the home appliances arm of Germany’s Bosch Group, as PR AOR for “Region North America”... Refuel Agency wins FY2025-26 and beyond for Veterans Florida, which connects transitioning servicemembers, veterans and spouses with career opportunities and entrepreneurship resources.
Decker/Royal signs up The Meadows on Rock Creek, Château la Commaraineand Lamangata Luxury Surf Resort... Horizon Media goes with GALLO, which markets wine, spirits, malt beverages and ready-to-drink products... Integrity Public Relations wins Tradewinds Networks.
