 Jennifer Purcell |
SHIFT Communications has brought on Jennifer Purcell as VP. Purcell comes to SHIFT after having spent several years in-house at energy company SunPower and software company Bazaarvoice. She has also held executive positions at Edelman and The Ardell Group. Most of her experience is in the technology space, including consumer tech, SaaS and semiconductors, and for-profit and non-profit healthcare. Clients she has worked with include the American Heart Association, Applied Micro Circuits Corporation, AT&T, Curves, Globalstar, IBM, Oasis Brands, Merck, the Methodist Hospital in Houston and the National Osteoporosis Foundation. Purcell will lead SHIFT’s Austin office, with responsibility for overseeing account management.
 Emily Lu Aldrich |
Shelter PR has hired Emily Lu Aldrich as VP of national film and television publicity. Alrdich joins Shelter from Focus Features, where she was senior director of publicity and awards, working on campaigns for such films as Oscar nominees The Darkest Hour and Phantom Thread. Before coming to Focus, Aldrich headed up West Coast operations for Strategy PR/Consulting as director of national publicity. Shelter launched its film and television publicity division in December with the hiring of Paramount SVP, field publicity and targeted marketing Alicia Wyld and Focus Features senior director, publicity & events Jerry Rojas.
 Marilu McQuilken |
S&A Cherokee (Cary, NC) has promoted Marilu McQuilken and Mor Aframian, both of whom are part of its Cherokee Media Group division. McQuilkin, who has been with the company for 10 years, moves from director of meetings and events to senior director of events and marketing. Aframain, previously events and marketing assistant and online community coordinator, is now director of events and marketing. Before coming to S&A Cherokee, she was a co-founder of Redress Raleigh, a fashion-oriented events planning company.
 Hayley Stocker |
CRC has named Hayley Stocker account coordinator. Before coming to CRC in September, Stocker worked with various non-profit foundations and fashion accounts in roles including community outreach and engagement, event planning and copy writing. In her new role as Account Coordinator, Stocker is a member of multiple client teams and assists in media relations as well as the execution of PR programs for clients including Hanes Hosiery, DKNY and Donna Karan intimates and legwear, Echo Design, The Coconut Collaborative, bluwinx and DadaABC.
Steve Rice, who served as director of political mobilization for Boeing, joins DC-based bipartisan public affairs and strategic communications firm The Herald Group as SVP, overseeing its grasstops and 50-state field operations. 
Qorvis has named Victor Shiblie senior advisor to boost its international network and global business opportunities.
Pierre DuBois has taken the VP-public affairs post at AIB Data Centers, developer of the digital infrastructure for AI hosting and high-performance computing workloads.
Allison Worldwide names Victoria Brophy EVP, head of corporate and technology in Europe. Brophy comes to the firm from Golin Ketchum London, where as EVP she built and led the London Corporate Affairs practice... 
Signal Group, a DC-based public affairs firm, hires Josie Feron as director. Feron was most recently communications director for the Office of Congresswoman Deborah Ross (D-NC)... Moburst, a mobile-first digital agency driven by a proprietary AI program, appoints Etgar Shpivak as VP of marketing... Howard University hires Jasmine Gurley as senior director of public relations in the Office of University Communications.
