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Lou Hammond Group has added the Kentucky Department of Tourism to its client roster. The agency will drive awareness of the state’s outdoor, cultural, historical and culinary offerings through media relationships, social media partnerships, broadcast exposure and special events. With 2018 designated as “Kentucky’s Year of Food,” the firm will showcase agritourism experiences, food and beverage talent, signature dishes and culinary trails, as well as the Bluegrass State’s rich bourbon heritage and culture. LHG has offices in New York, Charleston, SC, Los Angeles, and Miami.
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NJF, MMGY Global's public relations, social & experiential marketing brand, has recently added seven hospitality clients to its portfolio. The agency will spearhead media relations for the opening of the Angad Arts Hotel, a 146-room property in St. Louis. Associated Luxury Hotels, a global hospitality and revenue generation company, has enlisted NJF for company and executive positioning. For Enchantment Group, the agency will provide strategic media relations outreach, press trip planning and execution, and overall brand positioning. Hotel Vermont in Burlington, VT, will use NJF to help it formulate a strategic public relations approach, including targeted media outreach for hotel programming, food & beverage initiatives, and press trip management. NJF has been chosen as agency of record for both Wylder Hotel Tilghman Island on Maryland’s Eastern Shore; Playa Hotels & Resorts, a portfolio of resorts that includes the new Panama Jack Resorts brand; and The Shinola Hotel in Detroit.
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Weill has been chosen to handle PR efforts in North America and the UK for Le Relais Bernard Loiseau, a Relais & Chateax property in the Burgundy region of France. The agency will work on a two-month project to promote the completion of the property’s new spa, La Villa Loiseau des Sens. The 16,000-square-foot spa includes treatment rooms, a sauna and Loiseau de Sens, a new restaurant. Agency president Geoffrey Weil, says the agency’s work will also be to communicate the property’s “incredibly rich history and story, being a family-run business from the start.”
Rubenstein Public Relations adds Greenland Energy Company, a US public company developing Greenland’s oil, natural gas and critical resources, to its client roster... FINN Partners picks up DonorsChoose, a non-profit organization that connects donor funding directly to public school teacher needs... Ripley PR lands Contractor Commerce, which provides e-commerce services for contractors.
CIIC PR is named agency of record for Sushi by Boū, an omakase restaurant with more than 23 locations across major U.S. markets... 5W signs up water technology company VVater, developer of the Farady Reactor, an electrified water purification system... Firecracker PR is selected as public relations agency of record for MIMARU, an apartment-style hotel brand for families and that operates 27 locations in Tokyo, Kyoto and Osaka, Japan.
Redpoint signs on to handle digital marketing for Connecticut wineries Saltwater Farm Vineyard and Kingdom of the Hawk Vineyard... 360PR+ is selected by Authority Brands Trade Brands Division to raise consumer awareness of its Benjamin Franklin Plumbing, Mister Sparky and One Hour Heating & Air Conditioning brands... Konnect Agency lands Visiting Angels, which offers personalized care to help seniors live independently in their own homes.
Tier One Partners’ Content Studio is engaged by InvestGreen, a company providing retail investors access to institutional-quality clean energy investment opportunities... Campstories is named PR agency of record for the City of Napa... Lewis Line Public Relations, a Gen-Z-owned publicity firm headquartered in Los Angeles, is representing cultural commentator, content creator and podcast host Ryan Lu.
REYA Communications lands PR work from Schlosshotel Fiss, a ski property in the Tyrol region of western Austria... B-Engaged, global sports marketing agency headquartered in London, is engaged by Visit Seattle to lead its global football strategy in the build-up to the 2026 FIFA World Cup... William Mills Agency picks up job to elevate the industry presence of PentEdge.
