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Citizen Relations has been named communications/PR partner for travel site Hotwire®. Citizen will develop and deploy creative communications strategies and integrated messaging across the brand’s media, consumer and influencer targets. The firm will be working alongside FCB West, which is to execute creative strategies for the brand, and Fallon, which will take on media-related duties. Together, they will work with Hotwire’s team on the strategic development and execution of a fully-integrated marketing campaign set to launch this summer. “We’ve found a team of creative partners that not only share in our vision but in our passion for the product and what it means to our customers,” said Melissa Postier, director brand, PR and social for Hotwire.
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Rogers & Cowan is the new agency of record for The British Academy of Film and Television Arts Los Angeles. Rogers & Cowan will support BAFTA Los Angeles by providing publicity as well as strategic counsel for all of its initiatives and events, which include the BAFTA Student Film Awards, the BAFTA TV Tea Party, the British Academy Britannia Awards and the BAFTA Tea Party. The agency will also be pursuing a variety of entertainment and brand opportunities for the organization. The account will be led by EVP Steve Doctrow and his integrated marketing team. Founded in 1987, BAFTA Los Angeles serves as a bridge between the Hollywood and British production and entertainment business communities.
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The Dalton Agency plugged into APR Energy to provide media relations, social media, digital advertising, and internal/external communications services. Headquartered in Jacksonville, the company says it is the world’s leading provider of fast-track mobile turbine power. Its global footprint exceeds 30 countries, providing more than 4.2 gigawatts of electricity to date.
Rubenstein Public Relations adds Greenland Energy Company, a US public company developing Greenland’s oil, natural gas and critical resources, to its client roster... FINN Partners picks up DonorsChoose, a non-profit organization that connects donor funding directly to public school teacher needs... Ripley PR lands Contractor Commerce, which provides e-commerce services for contractors.
CIIC PR is named agency of record for Sushi by Boū, an omakase restaurant with more than 23 locations across major U.S. markets... 5W signs up water technology company VVater, developer of the Farady Reactor, an electrified water purification system... Firecracker PR is selected as public relations agency of record for MIMARU, an apartment-style hotel brand for families and that operates 27 locations in Tokyo, Kyoto and Osaka, Japan.
Redpoint signs on to handle digital marketing for Connecticut wineries Saltwater Farm Vineyard and Kingdom of the Hawk Vineyard... 360PR+ is selected by Authority Brands Trade Brands Division to raise consumer awareness of its Benjamin Franklin Plumbing, Mister Sparky and One Hour Heating & Air Conditioning brands... Konnect Agency lands Visiting Angels, which offers personalized care to help seniors live independently in their own homes.
Tier One Partners’ Content Studio is engaged by InvestGreen, a company providing retail investors access to institutional-quality clean energy investment opportunities... Campstories is named PR agency of record for the City of Napa... Lewis Line Public Relations, a Gen-Z-owned publicity firm headquartered in Los Angeles, is representing cultural commentator, content creator and podcast host Ryan Lu.
REYA Communications lands PR work from Schlosshotel Fiss, a ski property in the Tyrol region of western Austria... B-Engaged, global sports marketing agency headquartered in London, is engaged by Visit Seattle to lead its global football strategy in the build-up to the 2026 FIFA World Cup... William Mills Agency picks up job to elevate the industry presence of PentEdge.
