Omnicom's PR Unit Posts 3.3% Q1 Gain

Tue., Apr. 17, 2018

By Kevin McCauley

John Wren

Omnicom's PR group posted a 3.3 percent rise in first-quarter revenues to $346M, accounting for 9.6 percent of the ad/PR conglom's $3.6B revenues.

The PR spurt compares to a drop at OMC's mainstay advertising segment (BBDO, TBWA, DDB), which dipped 1.4 percent to $1.9B.

PR organic growth of 0.7 percent, however, trailed advertising's 1.6 percent advance.

Ketchum, FleishmanHillard, Porter Novelli, Cone Communications and Portland pace the PR operation.

OMC chief John Wren reported that net income rose a solid 9.2 percent to $264.1 percent on 1.2 percent revenue growth. Organic growth was up 2.4 percent.

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