 Cheryll Forsatz |
Ferrero, global confectionary giant, has brought on Cheryll Forsatz in the newly created role of VP, PR and corporate communications. Forsatz joins Ferrero from Ketchum, where she was a senior VP with responsibility for the agency’s external communications. Before that, she served as director of communications for McDonald’s New York Metro Region and was also a senior VP at MWW PR. At Ferrero, she will lead PR and corporate communications plans and strategies for its product portfolio (which includes Ferrero Rocher, Nutella, Tic Tac and Kinder Joy) as well as for the Ferrero corporate brand.
 Tiffany Miller |
R&J Strategic Communications has promoted Tiffany Miller to VP. Miller, who has been with R&J since 2006, is already a member of the firm’s senior management committee. In her new post, she will oversee R&J’s team of account service professionals, ensuring the consistency and quality of client service, and providing individual avenues of growth for each member of the team. Miller will also continue to lead R&J’s business-to-business division, providing guidance for the agency’s non-profit, real-estate, financial services and healthcare accounts.
 Jason Altland |
Gavin has hired Jason Altland as director of digital services. Altland comes to Gavin from The Bon-Ton Stores, where he was most recently omni-channel systems project manager, leading a project team that oversaw software development and design. Prior to Bon-Ton, Jason served in senior management roles at Comcast for a decade. In his new role, Altland will focus driving innovative digital solutions for Gavin’s clients, with a focus on e-commerce and comprehensive digital strategies.
 Ginger Silverman |
Trilogy Financial has added Ginger Silverman, founder and president of Aha! Unlimited Consulting and vice president of marketing, brands and campaigns at Behr Paint, to its board of directors. Silverman has also led communications initiatives for companies including Prudential, Pizza Hut, Taco Bell, Homebase and Lindora Medical Weight Control. “Ginger’s leadership, communications excellence and commitment to innovation aligns seamlessly with Trilogy’s core values,” said Jeff Motske, president and CEO of Trilogy Financial.
Brittney Basden, who led public affairs and advocacy partnerships at the Washington Post has joined Bully Pulpit International as a managing director.
The DUX Group, a Washington, D.C.-based strategic communications firm that works with leaders in highly regulated industries, names Lauren Boland as VP... Workday, an enterprise AI platform for HR, finance and IT, names Sarah Kennedy Ellis CMO, effective Oct. 5. Kennedy Ellis joins the company from Google... Octave Specialty Group, a global specialty insurance firm, brings on Philip Stefano as managing director, head of investor relations. 
Michele Ziosi will rejoin Stellantis on Oct. 1 as chief PA officer responsible for Enlarged Europe and for the global coordination of the carmaker’s PA activities.
Inizio, which works with clients in the health and life sciences sectors, appoints Oisín Ó Gógáin as chief people officer... The Boston Beer Company names Allison Stransky CMO, effective Oct. 12. Stransky was previuosly VP and CMO at Samsung Electronics America... Newark Regional Business Partnership and its 501(c)(3) affiliate, the Renaissance Newark Foundation, bring on Kim Lewis-Collins as VP, marketing and business development, a newly created role. 
Carmichael Lynch president and manager Julie Batliner is joining Padilla as president, succeeding Matt Kuchariski. Kucharski will transition to a fractional role with the agency as an executive counselor through the end of the year.
