Grand Rapids-based Lambert, Edwards & Assocs. today announced the acquisition of financial PR powerhouse Owen Blicksilver PR to move into the New York market.
Blicksilver is noted for its private equity, M&A, real estate, crisis, bankruptcy, litigation support and B2B marketing savvy.
The deal creates an entity with 65 staffers and more than 150 clients. The new Lambert-Blicksilver New York office is located at 450 Seventh Avenue in Midtown.
Blicksilver retains its branding and now becomes a Lambert, Edwards & Associates company. Founder Owen Blicksilver has inked a multi-year contract and will serve as president of the Blicksilver unit.
“We’ve been fighting above our weight class for years as a Michigan-based investor relations and financial communications firm, and when the opportunity arose to add a great team and stellar client base in New York, the biggest media and capital markets city in the world, we jumped at it,” Lambert founder and CEO Jeffrey Lambert told O’Dwyer’s. “The combination of Blicksilver’s financial comms. and crisis depth with our full-service PR, IR and integrated marketing offering made this a perfect match, and we’re already integrating the new team, working together on clients, and thinking about our next acquisition in the next 12-18 months.”
LE&A reported $7.6M in total net fee income for 2017 and ranked as O’Dwyer’s No. 13 financial services firm with $2.6M.
The Stevens Group engineered the deal.