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Mercury Public Affairs is providing strategic media relations, influencer engagement, issues/crisis management and digital services to the Embassy of Turkey under an eight-month contract worth nearly $900K.
The US and Turkey relationship have been strained due to the crackdown by president Recep Tayyip Erdogan against the media and political opponents as well as American support for Kurdish forces fighting in Syria.
Mercury, which is part of Omnicom, organizes events at the Embassy, trains spokespeople, pitches national media and provides a daily media report of Turkey-related news.
The firm also supports PR activity of Turkish consul generals in Boston, New York, Miami, Chicago, Houston and Los Angeles.
It receives a monthly retainer of $108,333 under the contract that went into effect May 1.
The agreement does not include social media work, which would be negotiated quarterly and billed separately.
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