On the day of another school massacre in America, Canvas Blue, an integrated communications shop owned by Interpublic, released a survey of 400 college students that found "feeling safe/security provided" is their No. 1 work priority.
The timing of the Canvas Blue's poll, which was conducted by Propeller Insights, is impeccable.
A 17-year student today allegedly murdered eight of his classmates at Santa Fe High School, in a speck of a town located 35 miles from Houston.
The shooting triggered the usual tired old national outburst of "thoughts and prayers" for the people of Santa Fe and Texas.
Right on cue, President Trump promised to keep guns away from those who should not have them.
![]() |
“My administration is determined to do everything in our power to protect our students, secure our schools, and do everything we can to keep weapons out of the hands of those who pose a threat to themselves and to others,” he said. Empty words from the commander-in-chief.
The president uttered similar words following the February shooting at Marjory Stoneman Douglas High School in Parkland, FL, where 17 people were murdered.
Trump then vowed tougher background checks and raising the minimum age for buying an assault weapon. Nothing happened.
It looks like Trump settled on the ridiculous proposal of arming teachers, which would turn every school in the US into a potential shooting gallery.
Canvas Blue attributed the Gen Z (people born between 1996 and 2010) emphasis on safety "to the frequent public shootings and other public safety threats this generation has grown up watching or experiencing firsthand."
The larger question: Does America have no shame? The failure to enact tough gun control laws is damaging the mental state of our kids. It's plain and simple a national disgrace.
We are all complicit in the Congressional failure to confront the gun lobby and enact tough gun laws.
What excuse do we give to the students at Santa Fe High School? How can we look any one of them in the eye?


The US has reached a dark and sad place when nobody believes a word that comes out of Donald Trump’s mouth... Communicators fear AI will rob PR of its identity... AI researchers tell PR pros to "chill" since artificial intelligence may soon wipe us all out.
Thin-skinned Treasury Secretary Scott Bessent banned America's top-tier financial media from covering the G20 financial summit staged on our home field... GOP bans CBC/Radio Canada from covering Donald Trump's super-rally set for Dallas next week... The US is poised to join Lebanon, Peru, Gabon and Nigeria as most perceived corrupt countries.
Keurig Dr Pepper isn’t exactly lighting up the lemon-lime soda category with the August reformulation of 7UP... Coca-Cola successfully spins 'new Coke' marketing blunder into a strategic masterstroke... White House press shop praises Army Secretary Dan Driscoll as he resigns due to tensions with DOD Secretary Pete Hegseth... It's much easier for the Pentagon to pay influencers rather than trying to figure way out of Iran mess.
Fired Stars and Stripes journalists fire back at Pentagon with suit charging censorship and First Amendment violations... H/Advisors reports 44 percent of $1B or more deals were leaked to the press... What's Trump going to do with Ontario (CA), Toronto (OH), Montreal (WI), New Brunswick (NJ) and Halifax (VA)?
Donald Trump's crazy idea to rename Lake Ontario destroys the H-O-M-E-S acronym for Huron, Ontario, Michigan, Erie and Superior. S-H-A-M-E doesn't do justice to the lakes... Team Trump's cheap shots at Canada's military irritates former US brass... Trump may love French-Canadians but that love is not reciprocal... Stanley Druckenmiller delivers big plug for AI... Polaroid cashes in on anti-data center sentiment. (Updated)



