Kevin Bell
Kevin Bell

Kevin Bell, who was worldwide president of Burson-Marsteller, has decided to exit the WPP unit that merged with Cohn & Wolfe in February.

BCW CEO Donna Imperato lauded Bell as a “strong and respected leader at B-M” and thanked him for his “wise counsel and collaborative partnership” during the transition.

Bell counseled key B-M clients such as Procter & Gamble, Tata Consultancy Services, Aviva and BG.

Prior to joining B-M, Bell was executive chairman of UK’s Maitland Political and regional president (UK, Africa and Middle East) for FleishmanHillard handling Scottish Power and British Airways.

Bell was a founding director of Westminster Strategy, a top PA firm during the 1980s-1990s.