 David Schraeder |
Dave Schraeder, most recently senior VP and crisis management lead at Huntsworth's Grayling, has moved to RF|Binder for the executive managing director post.
He will oversee the independent firm's corporate and financial services practice.
Schraeder has counseled financial services, drug, technology and professional services clients.
He has advised top executives on crisis situations including data breach, cybersecurity, executive transitions and patient deaths and other sensitive situations.
Prior to Grayling, Schraeder was US corporate communications head of the World Gold Council and VP in MSLGroup's corporate unit.
Jonathan Halvorson, a veteran of Mondelez, Twitter and GM, is set to take the CMO post at Kenvue as it faces a Texas lawsuit about the about alleged links between its Tylenol and autism.
Cracker Barrel Old Country Store has dumped San Francisco-based Prophet, the creative consultant responsible for its disastrous logo and restaurant refresh.
A cyber incident plays by different rules. And if leaders don’t recognize those differences, their response will falter.
Discover how crisis communications has evolved and why proactive storytelling, digital strategy, and internal alignment are now essential to protecting reputation in a 24/7 media landscape.
Cracker Barrel has called in Edelman for crisis work regarding the backlash surrounding its decision to drop the “old timer” leaning on a barrel from its logo.
