Accounts in Transit

Geoffrey Weill Associates has been hired to provide public relations services in North America for Thomson Safaris and Thomson Family Adventures. Founded in 1980 by Rick Thomson and Judi Wineland, Thomson Safaris specializes in personally crafted trips to Tanzania, using only local guides in its itineraries. The company is the recipient of both a "Tanzania Conservation Award" and "Humanitarian of the Year Award" from The Tanzania Tourist Board. Thomson Family Adventures, which was launched in 1998, offers more than 90 itineraries and covers regions of North, South and Central America, Africa, Asia and Antarctica.

Goodman Public Relations has been selected to provide public relations and marketing services for Rock ‘n’ Roll Fantasy Camp, The Salvation Army Fort Lauderdale, South Florida Wildlife Center and Fort Lauderdale Gay Men’s Chorus. Rock ‘n’ Roll Fantasy Camp, which will run from Nov. 8-11, offers attendees a chance to jam, write, record and perform with such musicians as Aerosmith’s Joe Perry and drummer Jason Bonham. The Salvation Army Fort Lauderdale, which has been active in Broward County, Florida, since 1926, offers programs that include its Economic Stability Program, the Open Door Project emergency shelter, a food pantry, transitional family housing, New Beginnings for pregnant homeless women and disaster services. South Florida Wildlife Center rescues, rehabilitates and releases native wildlife that has been harmed or displaced and educates the public about coexistence with all animals Fort Lauderdale Gay Men’s Chorus works to build community through musical performances and civic engagement.

rbb communications has been named agency of record for Tavistock Development Company’s Pier Sixty-Six Hotel & Marina. The agency will develop and manage a strategic public relations and community affairs campaigns for Tavistock as it works to reposition the Fort Lauderdale hotel. The Pier Sixty-Six, built on a location that was once a fuel dock and gas station for Phillips 66 Petroleum, has 384 guest rooms and suites, more than 30,000 square feet of event space, five onsite restaurants, and a 127-slip, deep water marina.

Zapwater Communications has expanded its relationship with Veggie Grill to include all national public relations programming. Zapwater was originally retained in December 2017 to support the launch of Veggie Grill’s Chicago store openings. Zapwater’s scope of work includes media relations, influencer relations, event coordination, local store marketing and strategic partnerships. With 30 locations currently in California, Oregon, Washington and Illinois, Veggie Grill is the largest plant-based chain in the United States. The account will be managed jointly by Zapwater’s Chicago and Los Angeles offices.

MCC has been selected as agency of record by Lone Star Analysis, a Dallas-based specialist in predictive and prescriptive analytics solutions. MCC will implement and carry out marketing communication services for the company, with the aim of demonstrating value of its products and services and elevating its brand across multiple industries. Services that MCC will provide to Lone Star include messaging, public relations, market research, creative services and web development. Lone Star uses predictive and prescriptive analytics to improve operational and financial performance for companies in industries such as aerospace, defense, energy, logistics, manufacturing and transportation.