 Tom Rogers |
5W Public Relations has been named PR agency for search intelligence company Captify. 5W is positioning Captify as a fast-growing tech company that demonstrates the unique insights search can provide. Captify’s semantic technology understands the search behaviors of over 2.2 billion consumers across the globe, powering insights and media for some of the world’s biggest brands. 5W is also showcasing Captify’s expansion in North America, and is publicizing key hires, such as the appointment of CNBC founder Tom Rogers as the company’s chairman and Rob Berzinskas as vp of U.S. Sales. 5W has also secured media coverage in The Drum, MarTech Series, MarTech Advisor and Marketing Industry News
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Zapwater Communications has been retained by Mount Cinnamon Resort & Beach Club in Grenada. Zapwater’s scope of work will include media relations, influencer engagement and strategic partnerships. Located on Grenada’s Grand Anse Beach, the resort has 28 villas and suites, each with its own veranda. In addition to Mount Cinnamon Resort & Beach Club, Zapwater’s international hotel and resort client list currently includes Coco Prive Private Island (Maldives), Glenapp Castle (Scotland), La Sultana Signature Hotels (Morocco) and Casa Kimberly (Puerto Vallarta).
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Child’s Play Communications has brought on UK-based Curiscope, which uses Augmented Reality to transform the way children learn about science. Child’s Play will be responsible for managing media relations to launch and support the brand in the U.S. Curiscope’s inaugural product, the Virtuali-tee, is an Augmented Reality t-shirt that allows children to learn about the human body. Child’s Play is also the creator of the Kids & Family Tech Expo, the only media event exclusively for tech products designed for children and parents, and recently launched Seriously STEM, a first-of-its-kind awards program for toys promoting learning in Science, Technology, Engineering and Math.
Preston Spire picks up Meet Minneapolis, the city's DMO, in partnership with the Minneapolis Tourism Improvement District... Diffusion is tapped as PR agency of record for 70mai and STACK... Quigley-Simpson, an LA-based agency that also operates from New York, expands its relationship with energy technology company Generac, now serving as its digital agency of record.
Campstories picks up Visit Jackson Hole, the official destination marketing and management organization for the Jackson Hole valley in Wyoming... WOC | Signal signs on to work with Impact Washington, a statewide, nonprofit manufacturing extension partnership center... HLK, an integrated brand and marketing shop, lands Byrna Technologies, a personal defense technology company.
TEAM LEWIS is named AOR for Veriff, an AI-native identity platform... Diffusion adds POVISON, LUSA Lighting and Induction Hardware to its roster of clients in the home and interiors category... The Consultancy PR signs on to represent floral design and event studio Tulipina.
Thunderly, a Dallas-based franchise marketing agency, picks up Bojangles, a Southern restaurant brand known for its bold flavors and loyal following... Warschawski adds AOL duties for Gas Monkey Garage, an automotive brand offering custom vehicle builds, classic car restorations and high-performance muscle cars... JAM Collective wins Roark, a company that produces travel and lifestyle gear.
Babbit Bodner picks up Walk-On's Sports Bistreaux, a restaurant and sports bar with more than 70 locations across the country... Publicity for Good lands America’s Christian Credit Union, a faith-based financial institution serving more than 150,000 members nationwide... LDPR, a travel and lifestyle PR firm, is AOR for The Royal Sonesta Boston.
