![]() Tom Rogers |
5W Public Relations has been named PR agency for search intelligence company Captify. 5W is positioning Captify as a fast-growing tech company that demonstrates the unique insights search can provide. Captify’s semantic technology understands the search behaviors of over 2.2 billion consumers across the globe, powering insights and media for some of the world’s biggest brands. 5W is also showcasing Captify’s expansion in North America, and is publicizing key hires, such as the appointment of CNBC founder Tom Rogers as the company’s chairman and Rob Berzinskas as vp of U.S. Sales. 5W has also secured media coverage in The Drum, MarTech Series, MarTech Advisor and Marketing Industry News
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Zapwater Communications has been retained by Mount Cinnamon Resort & Beach Club in Grenada. Zapwater’s scope of work will include media relations, influencer engagement and strategic partnerships. Located on Grenada’s Grand Anse Beach, the resort has 28 villas and suites, each with its own veranda. In addition to Mount Cinnamon Resort & Beach Club, Zapwater’s international hotel and resort client list currently includes Coco Prive Private Island (Maldives), Glenapp Castle (Scotland), La Sultana Signature Hotels (Morocco) and Casa Kimberly (Puerto Vallarta).
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Child’s Play Communications has brought on UK-based Curiscope, which uses Augmented Reality to transform the way children learn about science. Child’s Play will be responsible for managing media relations to launch and support the brand in the U.S. Curiscope’s inaugural product, the Virtuali-tee, is an Augmented Reality t-shirt that allows children to learn about the human body. Child’s Play is also the creator of the Kids & Family Tech Expo, the only media event exclusively for tech products designed for children and parents, and recently launched Seriously STEM, a first-of-its-kind awards program for toys promoting learning in Science, Technology, Engineering and Math.




Evocati PR, a purpose-driven PR and marketing firm, picks up Bioservo, a Dallas-based medical technology company specializing in soft assistive devices.... The Point PR, a travel and hospitality agency, lands Aspen Snowmass and Park Hyatt Riviera Maya.... Hannah Cranston Media comes on board for Brightland, a California-based producer of olive oils, vinegars and honeys.
Rubenstein Public Relations picks up OS Therapies, which offers gene-edited, Listeria-based cancer immunotherapies... Brandman adds Lough Eske Castle, a five-star Castle hotel and gateway in Donegal, Ireland... LRJ PR & Communications lands Case-Mate, a company whose products range from phone cases to a curated line of such accessories as beach bags.
Hemsworth is named PR agency of record for enterprise travel technology company Revelex... Bolt PR comes on board as PR agency of record for Lexar, which provides high-performance memory and storage for consumers, creators and professionals who capture, store and move data... The Wilful Group is engaged to support the UK launch of refurbed, one of Europe’s leading marketplaces for professionally refurbished products.
The Uptown Agency is named agency of record for USA Bobsled/Skeleton, the national governing body for the bobsled and skeleton in the US... SPM Communications adds L&L Hawaiian Barbecue, Sunfly and Puttery to its client roster... Grant PR, which has handled such clients as 3M, Empire State Realty Trust and WNET Thirteen, signs on commercial retail real estate brokerage firm Rova.re.
French/West/Vaughan is named agency of record for Carolina Performing Arts' inaugural "All. Together. Now." Festival, which will take place Feb. 19–21, 2027... Ruder Finn signs on as communications agency of record for Neurocrine Biosciences... Ripley PR is chosen to serve as the public relations agency of record for CAMP Digital, a digital marketing agency focused on the home service industry.



