 Tom Rogers |
5W Public Relations has been named PR agency for search intelligence company Captify. 5W is positioning Captify as a fast-growing tech company that demonstrates the unique insights search can provide. Captify’s semantic technology understands the search behaviors of over 2.2 billion consumers across the globe, powering insights and media for some of the world’s biggest brands. 5W is also showcasing Captify’s expansion in North America, and is publicizing key hires, such as the appointment of CNBC founder Tom Rogers as the company’s chairman and Rob Berzinskas as vp of U.S. Sales. 5W has also secured media coverage in The Drum, MarTech Series, MarTech Advisor and Marketing Industry News
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Zapwater Communications has been retained by Mount Cinnamon Resort & Beach Club in Grenada. Zapwater’s scope of work will include media relations, influencer engagement and strategic partnerships. Located on Grenada’s Grand Anse Beach, the resort has 28 villas and suites, each with its own veranda. In addition to Mount Cinnamon Resort & Beach Club, Zapwater’s international hotel and resort client list currently includes Coco Prive Private Island (Maldives), Glenapp Castle (Scotland), La Sultana Signature Hotels (Morocco) and Casa Kimberly (Puerto Vallarta).
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Child’s Play Communications has brought on UK-based Curiscope, which uses Augmented Reality to transform the way children learn about science. Child’s Play will be responsible for managing media relations to launch and support the brand in the U.S. Curiscope’s inaugural product, the Virtuali-tee, is an Augmented Reality t-shirt that allows children to learn about the human body. Child’s Play is also the creator of the Kids & Family Tech Expo, the only media event exclusively for tech products designed for children and parents, and recently launched Seriously STEM, a first-of-its-kind awards program for toys promoting learning in Science, Technology, Engineering and Math.
Redpoint adds Inn By The Sea, a resort on the coast of Cape Elizabeth, Maine, to its client roster... Red Lorry Yellow Lorry is named U.S PR agency of record for Halter, which develops GPS-enabled collars that deliver virtual fencing and guidance for cattle... Junipr Public Relations and R-to-V Marketing team up to raise the profile of boutique hotel The Belfry House.
The Pollack Group is named AOR for Tower Cancer Research Foundation, a nonprofit advancing cancer research, supporting patients and families, and educating communities to improve cancer care across the U.S... Firecracker PR signs high-luxury lifestyle brand Magnifica and its parent corporation CIG Companies, which develops, builds and funds large sustainable and real estate projects... MMGY Wagstaff is engaged by wine producer Gérard Bertrand Group as PR and marketing agency of record for the US... Laura Davidson Public Relations lands lands Castle Hill Inn in Newport, RI.
Rubenstein Public Relations wins Manhattan Jewish Foundation and the launch of a book tour for The Jewish Experience: Discovering the Soul of Jewish Thought and Practice by Rabbi Mark Wildes... CIIC PR signs Regulus Collective, a newly launched hospitality investment and creative advisory platform founded by former Hyatt and Wyndham executive Deniz Dorbek... Darby Communications, Asheville, NC-based agency that works with outdoor, fishing, hunting and endurance brands, lands Strike Footwear, the official footwear of the International Game Fish Association.
Feintuch Communications picks up Park Place Technologies, a global IT infrastructure services firm that has just come on as official technology partner of both the Professional Pickleball Association and Major League Pickleball... The Dana Agency is booked as AOR for both local and national public relations for the Greater Miami Convention & Visitors Bureau... Broadhead lands Zinpro Corporation for the company’s global, North America and pet businesses... 5WPR wins FanArcade, a web-based gamification platform.
PROFILES picks up PR duties for Baltimore Center Stage, which was designated the State Theater of Maryland in 1978... RKP Media forms a strategic partnership with Santani, a luxury wellness destination in Sri Lanka, aimed at expanding the resort’s presence in the US and other key international markets.... 5W PR comes on board as agency of record for Real Coco, which produces organic and all-natural coconut water, as well as other coconut-based drinks.
