SurveyMonkey registered a $100M initial public offering with the Securities and Exchange Commission on Aug. 29.
Founded in 1999, the “people-powered data platform” used by 99 percent of Fortune 500 companies posted a $27M net loss on $121M in first-half revenues.
Zander Lurie, who become senior VP-strategic development at CBS following its acquisition of CNET Networks and previously was an in JP Morgan’s technology investment group, helms SM.
He took over following the death of Dave Goldberg, husband of Facebook COO Sheryl Sandberg. Goldberg died while on vacation in Mexico in 2015.
Sandberg, who is a SM board member, plans to donate to charity her 9.9 percent stake in the company—worth an estimated $200M—to fulfill her philanthropic committment to the Giving Pledge.
Bill and Melinda Gates and Warren Buffett created the Giving Pledge in 2010 to encourge the super-affluent to give a majority of their riches to charity.
SM will trade on the NASDAQ under the ticker symbol of SVMK.
JP Morgan heads the IPO underwriter group, which includes Allen & Co. and Merrill Lynch.
Brunswick Group’s Darren McDermott is handling media for the IPO with SM’s head of communications Teresa Brewer.
Blueshirt Group financial communications boutique's Whitney Kukulka is working the investor front.