 Sara Garibaldi |
Ketchum has elected eight new partners. Four of them are leaders for one of the 14 industries that comprise the new unified North American business model the agency introduced earlier this year: Sara Garibaldi is managing director, travel & economic development; Courtney Perry is managing director, snacks & beverages; Christy Salcido is managing director, wellness and Lisa Sullivan is director, technology. For driving vital future-of-firm expertise, the firm recognized Mary Elizabeth Germaine, managing director, Ketchum Analytics; and Jim Lin, digital strategist and creative director. Elizabeth Harrison, principal and CEO at Harrison & Shriftman, a specialty business focused on building luxury brands, was also elected partner, as was Nadine Schulz, general manager, Brandzeichen Markenberatung und Kommunikation and CMO, Ketchum Germany. “These eight new partners are committed to morphing and changing our offerings and expertise as they strive to meet client’s needs and evolve our agency,” said Ketchum partner, president and CEO Barri Rafferty.
 Amanda Hoelzeman |
The University of Central Arkansas has named Amanda Hoelzeman director of media relations. She will take over from Christina Madsen, who left UCA on Aug. 30 to start up her own public relations/marketing firm. Hoelzeman comes to UCA from Arkansas Advocates for Children and Families, where she has served as communications director. Prior to being with AACF, she was editor of Little Rock Soirée magazine, editor and marketing coordinator for Arkansas Business Publishing Group and assistant editor for At Home in Arkansas.
 Geert Hoogeveen |
Digital marketing platform Targetspot has hired Geert Hoogeveen as country director for the Netherlands. Hoogeveen will be responsible for business development and the creation of a sales team for Targetspot Amsterdam, the company’s first office in the Netherlands. He joins Targetspot from global media investment management group GroupM, where he was managing director, with responsibility for the company’s Xavis, Light Reaction and Plista brands in the Netherlands. The opening of Targegspot Amsterdam follows the launch of Targetspot offices in Toronto, Los Angeles and Madrid.
FTI Consulting appoints Jason Leow as a senior managing director in its strategic communications segment. He was vice chair and head of APAC at Edelman Smithfield... Ballard Partners is bringing on Tucker Knott, who currently serves as chief of staff to Sen. Ted Budd (R-NC), as a partner in DC.... TMRW Sports, a sports media company founded by Tiger Woods, Rory McIlroy and former NBC Sports Group president, golf and global strategy Mike McCarley, names Peter Jung as CMO.
Ripley PR realigns its leadership team with the promotion of Anthony Cloud to managing director, B2C and franchising, and a new role for Grayson Shockley as managing director, B2B. Cloud, who joined Ripley PR in October 2020, has held multiple roles within the agency, including brand manager and content specialist... Walker Sands adds former Havas Digital global CEO and chairman George Gallate to its board of directors... Stewards, a diversified financial company based in Fort Lauderdale, FL, appoints Scott McGowan as CMO.
Kevin Lawlor, who most recently served as chief political officer and EVP at DDC Public Affairs, is coming on board at Zeno Group as head of public affairs.
Former Ketchum partner Esty Pujadas joins Grayling as CEO of its North America business, part of the agency’s expansion in the region.
Marketbridge brings on Bob Ray as CEO. Ray was previously CEO, head of B2B agency services at Merkle, part of the Dentsu Group... Rasky Partners promotes Andy Hoglund and Graham Shalgian to partner... IGB Group, an investor relations, capital markets, and strategic communications advisory firm, appoints Charlotte Burch as a managing director.
