 Michael Ann Thomas |
Michael Ann Thomas, senior VP/global technology chair at APCO Worldwide, will join BCW on Sept. 10 as executive VP-global technology solutions. She takes over for Rowan Benecke.
Besides the two-year Seattle posting at APCO, Thomas served as a board member for MIT Hacking Medicine, VP-group director at Edelman, director at Raffetto Herman Strategic Communications and staffer at Ogilvy, Hill+Knowlton Strategies and WE Communications.
Donna Imperato, BCW CEO, said Thomas has the “energy and vision” to grow the tech practice and is “fearless at a time when we need bold ideas, uninhibited creativity and a sophisticated understanding of the evolution of the world of technology.”
Thomas will report to Chris Foster, BCW’s North America president.
Credibility doesn’t happen automatically. It’s built steadily through engagement with the audiences that shape market perception early – industry analysts, press, venture investors, strategic advisors and the broader technology ecosystem.
For technology brands, trade shows are where reputations are defined, relevance is maintained and relationships are formed in real-time.
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