 Jennifer Erickson |
GE has promoted Jennifer Erickson to chief communications officer. Erickson has most recently been executive director, GE Global Communications, with responsibility for developing and executing GE’s external communications strategy. Prior to joining GE in 2013, she spent more than 15 years at Motorola, where she last served as chief communications officer for Motorola Mobility. In her new role, Erickson will lead GE’s communications function globally, including internal/external communications, public affairs, executive communications, and public relations. She will report to Linda Boff, Chief Marketing & Learning Officer, GE.
 Heather Craft |
Hotwire has promoted Heather Craft to executive vice president. The agency has also hired Andrew Corcione as a senior VP and Keith Parker as a VP. Craft was previously senior VP, client services, working accounts including NetApp, Dell Boomi, Zuora and Commvault. In her new role, she is responsible for developing campaigns that support client business goals, client satisfaction for global and national accounts and for developing B2B talent. Corcione joins Hotwire from Finn Partners, where he was a partner and Next Tech Lead. He will be responsible for driving the strategy and direction of the software and services clients in Hotwire’s B2B practice. Parker joins Hotwire from the Greater Sacramento Economic Council, where he served as the vice president of marketing and communications. He will provide strategic council for some of the agency’s largest B2B accounts.
 Jillian Janaczek |
BCW (Burson Cohn & Wolfe) has promoted Jillian Janaczek to executive vice president, managing director, market leader for New York. Rachi Govil will assume Janaczek’s previous role as executive VP, managing director, New York healthcare practice leader. Janaczek has been with the firm since 1997. She was a pioneer in digital and integrated communications at the firm and spearheaded award-winning programs across multiple categories. Govil, who has been with the firm for 13 years, has served as deputy practice director under Janaczek since 2015. She has led strategic communications activities in both pre- and post-approval settings for the U.S. and globally.
Brittney Basden, who led public affairs and advocacy partnerships at the Washington Post has joined Bully Pulpit International as a managing director.
The DUX Group, a Washington, D.C.-based strategic communications firm that works with leaders in highly regulated industries, names Lauren Boland as VP... Workday, an enterprise AI platform for HR, finance and IT, names Sarah Kennedy Ellis CMO, effective Oct. 5. Kennedy Ellis joins the company from Google... Octave Specialty Group, a global specialty insurance firm, brings on Philip Stefano as managing director, head of investor relations. 
Michele Ziosi will rejoin Stellantis on Oct. 1 as chief PA officer responsible for Enlarged Europe and for the global coordination of the carmaker’s PA activities.
Inizio, which works with clients in the health and life sciences sectors, appoints Oisín Ó Gógáin as chief people officer... The Boston Beer Company names Allison Stransky CMO, effective Oct. 12. Stransky was previuosly VP and CMO at Samsung Electronics America... Newark Regional Business Partnership and its 501(c)(3) affiliate, the Renaissance Newark Foundation, bring on Kim Lewis-Collins as VP, marketing and business development, a newly created role. 
Carmichael Lynch president and manager Julie Batliner is joining Padilla as president, succeeding Matt Kuchariski. Kucharski will transition to a fractional role with the agency as an executive counselor through the end of the year.
