 Jennifer Erickson |
GE has promoted Jennifer Erickson to chief communications officer. Erickson has most recently been executive director, GE Global Communications, with responsibility for developing and executing GE’s external communications strategy. Prior to joining GE in 2013, she spent more than 15 years at Motorola, where she last served as chief communications officer for Motorola Mobility. In her new role, Erickson will lead GE’s communications function globally, including internal/external communications, public affairs, executive communications, and public relations. She will report to Linda Boff, Chief Marketing & Learning Officer, GE.
 Heather Craft |
Hotwire has promoted Heather Craft to executive vice president. The agency has also hired Andrew Corcione as a senior VP and Keith Parker as a VP. Craft was previously senior VP, client services, working accounts including NetApp, Dell Boomi, Zuora and Commvault. In her new role, she is responsible for developing campaigns that support client business goals, client satisfaction for global and national accounts and for developing B2B talent. Corcione joins Hotwire from Finn Partners, where he was a partner and Next Tech Lead. He will be responsible for driving the strategy and direction of the software and services clients in Hotwire’s B2B practice. Parker joins Hotwire from the Greater Sacramento Economic Council, where he served as the vice president of marketing and communications. He will provide strategic council for some of the agency’s largest B2B accounts.
 Jillian Janaczek |
BCW (Burson Cohn & Wolfe) has promoted Jillian Janaczek to executive vice president, managing director, market leader for New York. Rachi Govil will assume Janaczek’s previous role as executive VP, managing director, New York healthcare practice leader. Janaczek has been with the firm since 1997. She was a pioneer in digital and integrated communications at the firm and spearheaded award-winning programs across multiple categories. Govil, who has been with the firm for 13 years, has served as deputy practice director under Janaczek since 2015. She has led strategic communications activities in both pre- and post-approval settings for the U.S. and globally.
HUNTER promotes Gigi García Russo to president and Michael Lamp to chief digital & transformation officer.... Cars.com Inc. a car-shopping marketplace, names Sarah Kettler CMO, effective June 15...The Trade Desk, an advertising tech company, appoints Sarah Gavin as CMO and EVP.
Brittany Sullivan, who held the senior VP-executive director of marketing post at Golin, has moved to Burson.
Codeword brings on Melody Brue and Jess Graham as part of a push to bolster its capabilities in market intelligence and commercial strategy... Havas Edge, which specializes in data-driven media, creative and customer acquisition strategies, for health, tech, consumer, retail and financial brands, promotes Pam Caputo to EVP, health media... Rezolve Ai, the London-based developer of Brain Suite, an enterprise AI platform purpose-built for agentic commerce, appoints Michele Fisher as CMO.
Jamie Dowd, who was most recently president of the health practice in the Americas at Weber Shandwick, comes on board at Allison Worldwide as global president, health + wellness, effective June 22.
Burson is bringing on Hanover managing director, Middle East Jonty Summers as head of corporate affairs in Dubai at the end of June... Ridgepost Capital, which had over $45 billion in assets under management as of March 31, names Brian McKenna VP, investor relations, effective June 15... The Center for AI Safety appoints Rochelle Nadhiri as head of public engagement. 
