 Mary Ritti |
Mary Ritti, VP-communications at social media's Snap Inc. since 2013, is leaving the troubled company by the end of the year.
She will remain on the board of the Snap Foundation, a nonprofit focused on art and education programs for disadvantaged youth, and participate in the search for her replacement.
Ritti did an eight-year stint at Burson-Marsteller before joining Snap, which bills itself as a "camera company," as one of its first employees
Snap's initial public offering in 2014 at $17 per-share was the largest since the market debut of China's high-flying Alibaba Group Holdings.
Shares surged 44 percent on the first day, but have since plummeted to an all-time low today of $8.40.
Snap lost $739M during the first half of 2018 on revenues of $493M.
What if companies could harness the fury of online outrage into a force for good? This is precisely where companies can start turning the trolls into brand champions.
Audiences interacted with brand content far more often on Facebook and Instagram in 2023 than they did via X (formerly Twitter), according to a report that tracked engagement trends across different social networks.
Can public relations help counteract the dissension fostered by the power of digital platforms to spread hate, fear and confusion?
The number of Americans who get their news from TikTok has quadrupled in the last three years, according to a recent Pew Research Center report.
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