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NJF has added the Hamilton Princess & Beach Club in Bermuda and The National WWII Museum in New Orleans to its client roster. The agency will work to drive strategic media coverage for the Hamilton Princess & Beach Club. Known as the “Pink Palace," the property completed a three-year, $100 million renovation in June 2016. Its amenities include Bermuda’s only full-service hotel marina, a collection of world-class contemporary art, a new Prince and Princess Kids Club, and a wide variety of food and beverage offerings. For The National WWII Museum, NJF is charged with generating national media coverage leading up to the 75th anniversary of D-Day on June 6, 2019. The agency will also promote the museum’s lineup of programming and new developments.
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BCW Group has been named public relations agency of record for Office Depot, Inc. The agency will help Office Depot tell its transformation story through an integrated communications platform that builds the company’s corporate reputation, positioning and thought leadership. The announcement follows the March 2018 appointment of WPP’s Office Depot Partnership, which includes BCW Group as well as other entities from across WPP, as the brand’s marketing partner. “BCW Group was the perfect choice to join the Partnership because of its talented agency teams, thought leadership, insights, understanding of our business and track record of effective campaigns,” said Office Depot chief marketing and customer officer Jerri DeVard.
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Jeff Dezen Public Relations has been chosen as public relations agency of record for North America by Jobe’s Company. “We wanted to team with a seasoned public relations firm that really thinks about communications KPIs as business people,” said Jobe’s Company CEO Chris Allen. Headquartered in Waco, TX, Jobe’s Company specializes in home and garden products such as organic fertilizers, plant spikes, consumer- and commercial-grade landscape fabrics and sun shades.
Praytell is selected as U.S. PR agency of record for Burger King. Mojo Supermarket takes on social AOR duties... P-22 Agency signs on with Explora, a family-owned, certified B Corporation offering immersive journeys in South America... GV Public Relations is representing The Whitney Hotel in Boston; The Rittenhouse Hotel in Philadelphia; and Juniper Preserve, Golf & Wellness Resort in Bend, OR. 
Scout Lab is named communications agency for TrustedHousesitters, a home and pet-sitting community... Magrino lands BSH, the home appliances arm of Germany’s Bosch Group, as PR AOR for “Region North America”... Refuel Agency wins FY2025-26 and beyond for Veterans Florida, which connects transitioning servicemembers, veterans and spouses with career opportunities and entrepreneurship resources.
Decker/Royal signs up The Meadows on Rock Creek, Château la Commaraineand Lamangata Luxury Surf Resort... Horizon Media goes with GALLO, which markets wine, spirits, malt beverages and ready-to-drink products... Integrity Public Relations wins Tradewinds Networks.
Rubenstein Public Relations is renamed agency of record for Pactum, a leader in procurement innovation and agentic AI... SolComms signs on to represent Allison and Stephen Ellsworth, co-founders of poppi, a prebiotic soda brand... Trevelino/Keller signs on to provide a comprehensive communications strategy for CartiNova, an advanced regenerative medicine platform.
MKTG Sports + Entertainment, part of dentsu, lands Agassi Sports Entertainment, a racquet sports-focused entertainment and innovation company co-founded by Andre Agassi... Hayden IR is engaged by Jones Soda Co. to provide investor communications and outreach efforts... JC Communications picks up three Greek resorts: Grand Resort Lagonissi, Elounda Beach Hotel & Villas and Elounda Bay Palace.
