 Kelli Raftery |
CBS Corporation has named Kelli Raftery executive vice president, communications. Raftery most recently served as senior vp, communications, at CBS, managing media relations for its corporate communications department. Before that, she was VP, CBS Entertainment, overseeing the CBS Daytime publicity group. Raftery has also served as director, communications, at Sports Illustrated. In her new role, she will work with CBS CCO Dana McClintock and executive VP Chris Ender to guide the company’s overall media relations and communications strategy. Raftery will be based in New York.
 Kevin King |
Citizen Relations has hired Kevin King as global chief digital officer. King comes to the agency from Edelman where he had been since 2004, most recently as global head of Edelman Digital. In his new post, he will focus on strengthening the agency’s digital and marketing communications in the U.S. and leveraging its assets within the Vision7 International and BlueFocus network of agencies. He will also work to identify and apply best practices as well as develop deeper synergies and collaboration across Citizen’s network agencies. King will split his time between Citizen’s New York and California operations.
 Paola Cuevas |
Carolyn Izzo Integrated Communications has named Paola Cuevas account director. Cuevas was previously with CIIC from 2012 to 2014 as an account executive. She returns to the agency from Havas Formula, where she served as an account supervisor. Cuevas will develop and execute campaigns, as well as leading day-to-day operations, for such CIIC clients as Mexico Grand Hotels, Quintana Roo Tourism Board, The Rooftop at Exchange Place and Beekman 1802. She will also work to drive new business growth in the U.S., Europe, Latin America and the Caribbean.
Sphere Entertainment Co., an entertainment holding company that owns the Sphere event venue in Nevada and New York-based regional sports network chain MSG Networks, names Karen Laureano-Rikardsen global head of corporate marketing and communications....Fender Musical Instruments Corporation appoints Christina Stejskal as chief communications officer, a new position at the company....Herringbone, a digital marketing platform backed by Trinity Hunt Partners, names Dan Hinckley head of AI.
DGA Group has added Hilton alum Jonas Neihardt as a senior advisor to bolster its hospitality, travel and tourism offering.
Ed Harnaga, who most recently served as SVP, chief marketing and communications officer at Pfizer, joins Vantage Data Centers, which provides hyperscale data center campuses, in the chief marketing and communications officer spot.
Lucas Public Affairs, a Sacramento-based firm, adds Sallie Poggi, who has worked at both FleishmanHillard and APCO, as a VP. Most recently, Poggi was chief communications officer at the University of the Pacific... Allied Universal, a security and facility services company, brings on Melissa Butler as VP of communications. She was at Burson... Talk Shop Media, a firm that operates in Canada and the U.S., specializing in PR, corporate communications and social media, promotes Stuart Martin to managing director of its U.S West Coast operations.
The Estée Lauder Companies names Madeleine Boyd SVP, global brand communications. Most recently, she served as global SVP, beauty & wellness at Together Group... Cohen & Steers, a global investment manager specializing in real assets and alternative income, names Erik Schneberger as EVP, chief marketing officer... CooperVision, a contact lens company, brings on former Bayer VP Brenda Raphael as VO of marketing, Americas.
