Brent McGoldrick has returned to FTI Consulting as senior managing director in its strategic communications arm.
He’ll lead the combined digital & creative communications and strategic consulting research practices for the Americas.
Most recently, McGoldrick led Deep Root Analytics, which followed a nearly seven-year stint at FTI in Washington, where he led its Americas team in executive stakeholder opinion research, social media and content analysis work.
McGoldrick also worked on the Romney for President campaign as part of its strategy, polling & media analytics unit.
Earlier, he was at Edelman, Grassroots Targeting, Republican National Committee and Dynamic Logic.
McGoldrick reports to Brian Kennedy, America's head of FTI’s stratcomm unit.
He said McGoldrick’s data-driven insights are perfectly suited for clients during “moments of challenge or opportunity, such as transactions, crisis scenarios, PA or corporate restructurings.”