 |
Juul Labs, which controls the lion's share of the US e-cigarette market, has hired Insight Public Affairs to handle Food & Drug Administration regulatory matters and for a push about the value of vaping products in “harm reduction.”
With 70 percent market share, Juul is a juicy target of those concerned about the rising use of vaping products among teenagers.
The company, which supports effective tobacco control, says use of its products “accelerate cigarette displacement.”
Atria Group, owner of No. 1 cigarette brand Marlboro, has approached Juul’s management about making an investment stake.
Ramirez was special assistant to Obama Administration Labor Secretary Hilda Solis, while Thompson served as a top aide to Maryland’s former Democratic governor Martin O’Malley.
Juul last month hired Empire Consulting Group, which has close relations with the soon-to-be empowered Congressional Black Caucus.
Insight has strong ties with the CBC, as well as the Hispanic Caucus and Congressional Asian Pacific American Caucus.
Jonathan Halvorson, a veteran of Mondelez, Twitter and GM, is set to take the CMO post at Kenvue as it faces a Texas lawsuit about the about alleged links between its Tylenol and autism.
Cracker Barrel Old Country Store has dumped San Francisco-based Prophet, the creative consultant responsible for its disastrous logo and restaurant refresh.
A cyber incident plays by different rules. And if leaders don’t recognize those differences, their response will falter.
Discover how crisis communications has evolved and why proactive storytelling, digital strategy, and internal alignment are now essential to protecting reputation in a 24/7 media landscape.
Cracker Barrel has called in Edelman for crisis work regarding the backlash surrounding its decision to drop the “old timer” leaning on a barrel from its logo.
