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Finn Partners has been named communications agency of record for BlackRidge Technology, which was founded in 2010 to commercialize patented network security technologies originally developed to cloak battlefield assets for the Department of Defense. The agency will work to elevate BlackRidge’s profile among IT security decision-makers in the government, critical infrastructure and industrial IoT (energy, utilities), health care and finance and insurance sectors. FINN's communications program will highlight how issues with cybersecurity begin at the point of connection to the Internet itself. To block cyber attacks, BlackRidge's technology authenticates the identity of every user and device at the moment of the first request to connect. FINN’s work for BlackRidge is being directed out of the agency’s Portland, San Francisco and New York offices, led by Wendy Lane Stevens, managing partner, and Lisa Heathman, partner, at LANE, a Finn Partners Company.
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Brandware has been selected as PR firm for Client Command, an Atlanta-based automotive marketing company. The agency’s work for Client Command will include brand messaging, media relations, thought leadership programs, content creation and social media support. Client Command’s patented AI-powered matches real-time online shopping behavior with offline identity information to provide automotive dealers with what it says is the most precise audience identification in the industry. Headquartered in Atlanta, Brandware has additional teams in Los Angeles; Charleston, SC and Huntsville, AL.
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RMD Advertising has added Karen’s Naturals, a family-run company that produces a line of freeze-dried fruits and vegetables, to its lineup of challenger food brands. RMD will work on public relations, social media and digital advertising to raise both awareness and knowledge about the brand. Columbus, OH-based RMD’s client roster also includes Graeter’s Ice Cream, Rudolph Foods, Bil-Jac Foods, Saffron Road, Lilly’s Hummus, Little Caesars Pizza Kit Fundraising Program and McClure’s Pickles.
Tier One Partners’ Content Studio is engaged by InvestGreen, a company providing retail investors access to institutional-quality clean energy investment opportunities... Campstories is named PR agency of record for the City of Napa... Lewis Line Public Relations, a Gen-Z-owned publicity firm headquartered in Los Angeles, is representing cultural commentator, content creator and podcast host Ryan Lu.
REYA Communications lands PR work from Schlosshotel Fiss, a ski property in the Tyrol region of western Austria... B-Engaged, global sports marketing agency headquartered in London, is engaged by Visit Seattle to lead its global football strategy in the build-up to the 2026 FIFA World Cup... William Mills Agency picks up job to elevate the industry presence of PentEdge.
Joe Smith, a brand consultancy that is part of Padilla, comes on board as brand partner for the Science Museum of Virginia... Christie & Co is named agency of record for the LASCO Lightning Weeder, which uses an electric discharge system to facilitate weed control while ensuring zero damage to crops... Merlot Marketing lands American Outdoor Grill, a division of RH Peterson and manufacturer of outdoor cooking appliances.
Trevelino/Keller adds Kreate, the designer, manufacturer and distributor of HDX and Husky storage products, to its client roster... Elle Communications, a subsidiary of Dolphin Entertainment, is named agency of record for NET Recovery, makers of an FDA-cleared neurostimulation device designed to reduce opioid and stimulant use... JOTO PR Disruptors signs up to help raise public awareness of Wisner Baum, a Los Angeles-based plaintiff law firm that has taken on companies in the pharmaceutical and environmental sectors, as well handling product liability litigation.
Gateway Group gets investor relations duties for Genasys, a company offering a comprehensive portfolio of preparedness, response, and analytics software and hardware systems... Stone Junction lands Precision Micro, a photochemical etching company, to help raise its visibility in industrial markets... PhillComm Global is named agency of record for futurist Matt Maher and his firm, M7 Innovations.
