 John Wren |
Omnicom CEO John Wren today reported Q4 revenues dropped 2.2 percent to $4.1B on flat operating profit of $627M.
The ad/PR congom posted a 0.2 percent revenues gain in the US market to $2.1B, while Europe plummeted 7.4 percent to $770.3M, Asia-Pacific fell 2.7 percent to $446.2 and the UK dropped 0.3 percent to $377.2M.
The PR group (FleishmanHillard, Ketchum, Cone, Porter Novelli, Mercury, Portland and Marina Maher Communications) showed a 0.7 percent dip in quarterly revenues to $370M.
That slippage contrasted with a 2.3 percent rise in OMC's advertising business to $2.3B.
On an organic basis, OMC posted a Q4 3.2 percent overall gain. PR was up 1.5 percent vs. a 4.4 percent gain for advertising.
For the full year, PR revenues advanced 1.7 percent to $1.4B, 1.8 percent organically.
OMC posted flat 2018 revenues of $15.2M, while operating profit jumped 2.4 percent to $2.1B.
Omnicom CEO John Wren reports Q1 revenues jumped 5.4 percent to $3.6M, powered by a solid 7.0 percent rise in its advertising & media segment.
Public Policy Holding Company registered 24.1 percent growth to a record $135M during the past year, which included the results of the March 1 acquisition of Multistate Assocs.
Stagwell CEO Mark Penn reported Q4 net revenues dipped 5.6 percent to $551.1M during a “challenging year for marketing services and digital transformation.”
Why M&A activity in the PR and marketing sector could pick up in 2024.
WPP reported Q4 revenues inched ahead 0.3 percent to $4.1B as CEO Mark Read wrapped up a year that he said was more challenging than expected due to cutbacks, mainly by technology clients.
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