Rick McCabe, a veteran of Edelman, PMK*BNC and Ketchum, has joined CBS Corp as VP-corporate communications.
He assumes media relations duties and will handle initiatives in the government relations, research, affiliate relations and program practices.
For the past two years, McCabe worked as an independent consultant in the mobile and sports tech sectors.
Earlier he was senior VP in Ketchum's sports & entertainment group, senior VP-brand communications at PMK*BNC and VP in Edelman's sports & entertainment operation.
Prior to his tour of PR firms, McCabe worked for more than nine years at Sports Illustrated, exiting as senior director-communications.
At CBS, McCabe reports to Kelli Raftery, executive VP-corporate communications.