Tom Foremski, the former Financial Times US technology correspondent who founded Silicon Valley Watcher in May 2004, has teamed with Chris Knight, co-founder and creative director of brand-marketing consultancy Divino Group, to launch Every Media Company, a content strategy and editorial communications services consultancy. The new company is a wholly owned subsidiary of Divino.
In addition to company newsroom consulting and design, Every Media Company’s services include developing earned-media guest posts pitched to contributing editors at publications and owned content for LinkedIn and other social media channels. It also offers video and podcast production and group training sessions.
Foremski and Knight have collaborated for more than a decade on content, stories and video for San Francisco Bay Area companies such as Aiqudo, Cengage Learning, Delphix, Maxtor Corporation and SanDisk. Before founding Divino, Knight worked at such firms as Ruder Finn, CGO Group and Cohn & Wolfe.
Knight says that the goal of Every Media Company is to help clients “think and produce content like a journalist to break through the noise, boost readership and views, increase audience engagement and make a bigger impact.”