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Meredith GriffantiMeredith Griffanti, who was strategy & communications leader for the office of transformation at Equifax, has joined FTI Consulting in Washington as managing director in its crisis & issues management practice.
At Equifax, Griffanti worked enterprise messaging during the 2017 data breach that compromised the personal information of nearly 150M consumers. FTI has advised Equifax.
Earlier, she was international PA leader in charge of engagement across 10 Latin American countries, where she handled various crises and cyber-threats across the region.
FTI also added Capitol Hill veteran Cory Fritz to its public affairs group in DC office. He worked with former Speaker John Boehner for six years and most recently was on the staff of Congressman Ed Royce when he chaired the foreign relations committee.
Jonathan Halvorson, a veteran of Mondelez, Twitter and GM, is set to take the CMO post at Kenvue as it faces a Texas lawsuit about the about alleged links between its Tylenol and autism.
Cracker Barrel Old Country Store has dumped San Francisco-based Prophet, the creative consultant responsible for its disastrous logo and restaurant refresh.
A cyber incident plays by different rules. And if leaders don’t recognize those differences, their response will falter.
Discover how crisis communications has evolved and why proactive storytelling, digital strategy, and internal alignment are now essential to protecting reputation in a 24/7 media landscape.
Cracker Barrel has called in Edelman for crisis work regarding the backlash surrounding its decision to drop the “old timer” leaning on a barrel from its logo.
