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5W Public Relations has been named PR agency of record for Hawkeye Systems, Inc., a company that develops optical imaging products for military and law enforcement markets to assist with intelligence, surveillance, and reconnaissance. The company’s civilian division is focused on the development of short-range threat detection and airport anti-drone systems. Hawkeye joins 5W’s roster of tech clients, which includes The Trade Desk, Zeta Global, CareerBuilder and Payoneer.
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Bob Gold & Associates has been named PR agency for The Pay TV Show, a conference that brings together almost 1,000 video executives from around the world. The event takes place May 13-15 at The Westin Westminster Hotel, in greater Denver. Produced and managed by Questex LLC, owners of FierceVideo and FierceMarkets, The Pay TV Show features keynotes, fireside chats, plenary panels, and breakout sessions focusing on Advertising & Data, Content Strategies & Business Models, and UX & Technology. Speakers include industry executives from Comcast, Hulu, Sinclair, Liberty Global, Turner, Charter, Pluto, Xumo, Fox, Sling, Verizon, Sky, T-Mobile, Sony and others.
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Laura Davidson Public Relations has been appointed the public relations agency of record for Goodstone Inn & Restaurant and its sister property, Playa Cativo Lodge. Goodstone Inn & Restaurant is an 18-suite property located on 265 acres in the heart of Virginia’s wine country. Its restaurant provides farm-to-table dining experiences with French influences and has recently launched a new Farm & Vine program. Playa Cativo Lodge in Costa Rica is surrounded by the Piedras Blancas National Park. The resort says it boasts some of the richest biodiversity in the world and has nearly two miles of pristine shoreline. LDPR is headquartered in New York City and has offices in Chicago, Los Angeles and San Francisco.
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Havas Formula has been named PR agency of record for Nature’s Bakery, which produces a line of on-the-go soft-baked snacks. The brand began working with the firm’s activation arm, Havas Street, for sampling initiatives last year and chose to expand its relationship by having Havas Formula’s Los Angeles office take on national public relations responsibilities. The L.A. team’s comprehensive program includes media relations and brand storytelling, influencer programs, thought leadership/expert positioning, brand campaigns/launch support, media events and trade show support, beginning with Expo West in March.
Gateway Group gets investor relations duties for Genasys, a company offering a comprehensive portfolio of preparedness, response, and analytics software and hardware systems... Stone Junction lands Precision Micro, a photochemical etching company, to help raise its visibility in industrial markets... PhillComm Global is named agency of record for futurist Matt Maher and his firm, M7 Innovations.
Redpoint is named US-based PR agency of record for Kintetsu Railway, the largest private railway system in Japan...Ogilvy Health is named PR and marketing agency of record for Azurity Pharmaceuticals... Zapwater Communications signs on .HERE Maldives, a resort operated by Seaside Collection... Cherish PR's London-based team has been engaged by the Lagos International Theatre Festival for a UK PR brief to raise awareness of this year’s Festival.
FleishmanHillard is named strategic communications consultancy for the Bay Area Host Committee... Kite Hill is named PR partner for the Artist and the Machine summit, which till take place Nov. 19 in Los Angeles... Alliance Connection, a Detroit-based agency that specializes in all-inclusive resorts, travel and hospitality, wins Elite Island Resorts with properties in Antigua, Barbados and Panama.
Merlot Marketing is named agency of record for Nichiha USA, a manufacturer of building material solutions... Sally Beauty, the consumer retail division of parent company Sally Beauty Holdings, appoints Creative Media Marketing as its public relations agency of record... Doner comes on board as agency of record for Rush Street Gaming, which operates Rivers Casino locations in Pittsburgh; Philadelphia; Des Plaines, IL; Portsmouth, VA; and Schenectady, NY.
JPR Group picks up Kimmel Architecture (formerly Kimmel-Bogrette Architecture + Site) to establish a presence in the senior living marketplace... RG2 Communications, adds Pollini at Ladbroke Hall, an Italian restaurant that is part of the 43,000 sq.-ft. Edwardian landmark, which presents live music, contemporary art, dance and gastronomy... M&C Communications assumes PR duties for Hope for Stomach Cancer nonprofit group.
