Jean Hill
Jean Hill

Maccabee has promoted Jean Hill to executive vice president and hired Christine Scherping as vice president. Hill has been with Maccabee since 2011, most recently as senior vice president. She previously served as vice president, director of client services at Karwoski & Courage Public Relations. Hill co-manages the agency and leads a variety of healthcare, real estate, manufacturing and technology accounts, along with staff professional development and talent management. Scherping was previously a vice president and managing supervisor with Carmichael Lynch Relate, where she guided media relations, influencer marketing, shopper, digital and social and corporate storytelling campaigns.

Renee Kopkowski
Renee Kopkowski

The Georgia Institute of Technology has named Renee Kopkowski vice president for institute communications. Kopkowski, who will assume her new post in late May, is currently president and partner at New Jersey-based communications consultancy strat-igence Inc., where she has led the development of strategic communications programs and campaigns for clients in higher education, pharmaceuticals, food and beverage, and technology.  She was previously vice president, communications at Popeye’s Louisiana Kitchen and senior director, global external communications at Mars, Inc. “Her strategic planning capabilities along with her strong media relations background will help us strengthen the Georgia Tech brand,” said Georgia Tech president G.P. “Bud” Peterson.

Mara Gordon
Mara Gordon

BoardroomPR has brought on Mara Gordon as a digital PR specialist. Prior to joining BoardroomPR, Gordon was senior marketing manager at ad tech company Playwire, handling digital marketing and public relations efforts. She began her career in commercial real estate where she was responsible for various marketing initiatives including creating proposals and listing outreach. In her new post she will work with clients in a variety of industries including luxury real estate, retail, legal and education services, assisting them with brand identity, digital marketing, media relations and event planning.

Sara Pence
Sara Pence

Zilker Media has hired Sara Pence as digital marketing strategist. Pence comes to Zilker Media from the Texas Apartment Association Education Foundation, where she served as communications and event coordinator, managing digital strategy and working with donors, local affiliates and other partners. In her new post, Pence will support Zilker Media with digital marketing strategy development for thought leaders, authors, and local brands seeking to grow their online communities.