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Rubenstein Public Relations has been named agency of record for Álvarez-Díaz & Villalón, an architecture and interior design firm that operates in Latin America and the US. RPR will conduct a multi-faceted PR campaign to introduce AD&V to a broader national audience and position it as a premier international firm. As part of the campaign,. Headquartered in San Juan, Puerto Rico, AD&V was directly impacted by Hurricane Maria, and is working to build resilient, sustainable and affordable housing to restore and protect Puerto Rico’s future.
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FWV Fetching, the pet and veterinary practice of French/West/Vaughan, has signed on to provide ongoing recruitment marketing, public relations and website management services for Vets Pets, a North Carolina veterinary hospital network. FWV Fetching has worked with Vets Pets on a series of short-term projects that have helped the company establish a new visual identity, including a new logo, tagline and website. Vets Pets serves as a management partner to over 20 veterinary hospitals in central and eastern North Carolina. The agency has also supported the launch of Oak Heart Veterinary Hospital at Longview in Raleigh through public relations, marketing, digital advertising and website development.
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Carolyn Izzo Integrated Communications has added Barton & Guestier Wines, Vista Encantada Spa Resort & Residences and Rancho San Lucas Real Estate to its portfolio of food & beverage, hospitality and real estate business. CIIC will provide influencer product seeding, media outreach and event planning for Baron & Guestier Wines. In addition to executing the grand opening campaign for Vista Encantada Spa & Resort, the agency will oversee messaging, communications, creative content development and social media for the property. For Los Cabos, Mexico resort community Rancho San Lucas, CIIC will provide strategic counsel and spearhead a campaign to generate coverage and increase consumer awareness for the launch of Norman Estates, designed and developed by golf icon and entrepreneur Greg Norman.
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RMD Advertising, which focuses on advertising, public relations, social media and brand strategy for challenger food brands, has added THINSTERS and ParmCrisps to its client roster. RMD will work to bring the new clients, which operate under the same parent brand, That’s How We Roll, LLC, increased brand awareness and expanded reach of products. The company says that THINSTERS are “better-for-you cookie thins” while ParmCrisps are positioned as a keto-friendly cheese cracker. "These two national brands are on trend,” said RMD Advertising managing partner and brand strategist Sue Reninger, adding that RMD sees its remit as taking “these well-known brands to the next level.”
IMAGINE PR is appointed North American PR representative for Thailand's Chiva-Som, a wellness brand... Gilly Group, which works with clients in the golf industry, is named AOR for architecture firm Staples Golf Design... Merlot Marketing lands BlackPine Communities to support the launch of Nānā Kai, a master-planned residential community on the South Kohala Coast of Hawaiʻi's Big Island. 
Racepoint Global signs on to work with MIPS, which develops tools, software and compute required for building autonomous edge computing platforms... Allen & Gerritsen picks up Appalachian Mountain Club, the oldest operating outdoor and recreation conservation organization in the US... RG2 Communications scoops up The Broome, a boutique hotel in Manhattan’s SoHo neighborhood. 
Strategic Objectives is selected by Waterfront Toronto to lead integrated communications for the opening of a new section of the city’s Biidaasige Park... Scout Lab, which works with clients focused on human and planetary health, is named AOR for auction-based platform BuyWander... Marketplace Excellence Corporation is named US PR firm for the Anguilla Tourist Board. 
5W is named agency of record for Strength of Nature, which offers such multicultural haircare brands as African Pride, as well as Motions Xpress Shampoo Hair Color... RG2 Communications is representing Rebelo de Andrade, an architecture and design studio based in Portugal... Big Fish Collective is engaged as agency of record for publicity and media relations for Nikwax, which produces PFAS-free waterproofing and aftercare solutions for outdoor apparel, footwear and gear.
Lou Hammond Group lands Visit St. Petersburg Clearwater, Florida’s Historic Coast and VIVA Cruises... Champion picks up Snooze Eatery, a breakfast and brunch restaurant with nearly 70 locations nationwide... Red Lorry Yellow Lorry wins US PR duties for ArgusEye, a tech company providing an autonomous AI workforce that helps engineering teams ship secure, compliant cyber-physical products more quickly. 
